2026 Nuffield NZ Farming Scholarship. Apply by 17 August 2025. Read More...

Apply for 2026 Nuffield NZ Farming Scholarship by 17 August 2025. More details...

Madison Pannett on GenZ in the primary sector.

Madison Pannett is a 2021 Kellogg Scholar who recently made the news with her Kellogg research on attracting Generation Z into the primary industries.  

You can review her report here, Generation Z and the environment – how can we use their passion to attract them into food and fibre sector careers?

In a nutshell the report takes a close look at how and why the sector’s careers need to be more aligned with this influential generation’s values. 

The interview with Radio New Zealand’s Jesse Mulligan is short and to the point. For anyone looking to bring new talent into their operation, it’s well worth the five-minute investment.  

Madison speaks about the way the primary sector’s economic performance is the most common messaging theme in media, something GenZ are not generally interested in or motivated by.  

According to her research, GenZ are motivated by environmental issues and their ability to make a bigger difference to them. She concludes, a job should be spoken about in terms of how it fits into the bigger picture, particularly regarding global warming – rather than in financial or economic terms.  

Listen to Jesse Mulligan interview Madison below. 

You can also read an earlier article published in the Waikato Herald. In this article Madison also talks about how we might inspire young people into the primary sector. 

Follow the link to read the article on nzherald.co.nz website.

Ben Todhunter: Observations from a high-country station.

Ben Todhunter is a 2006 Nuffield Scholar and High Country Farmer. He farms Cleardale Station with his family in the Rakaia Gorge, Canterbury.  

Below are the closing lines from Jim Morris’s poem ‘Rewards’. They capture the spirit of the high country farmer and as such are personal to Todd. Jim Morris was from neighbouring Manuka Point Station, and is now retired.

The ranges vast are here to stay 
And he’s content to spend his day, 
Working in their rugged grip 
His recompense – the love of it.

This is a compilation of some of Ben’s LinkedIn posts from 2021.

#1. Pressure and release

December 2021 

A young calf got caught away from the main mob. Rather than applying pressure to the calf, Ben backs off, mum doubles back to bring the calf back to the mob herself. 

Quoting Monty Roberts, Ben writes:

Pressure and release. It’s a fundamental tenet of moving livestock. It also applies to humans as well. As a leader, working with tension or pressure to grow someone is a balance. How do you learn to get the judgement right?

Lesley Prior, Tellenby Merino Stud, Commented:  
Great example of good stock handling. Quiet, patient and ‘going with the flow,’ but with gentle direction where necessary.  

#2. Pondering geology

October 2021 

Ben observes that the rocks and stones scattered on his farm have ancient stories to tell.

Ben writes:
A collection of photos of some terminal and lateral moraine boulders. The greywacke rocks have fallen onto glacial ice and were carried up to 70km before being deposited in-situ approximately 18,000 years ago. 

The greywacke was formed over a 200-million-year period as tens of thousands of metres of sediments built up off the edge of Gondwana. The sediments were eventually buried, deformed, hardened, and uplifted to become the rocks that formed the Southern Alps. 

Link to ‘Te Ara – building a continent.’ 

It’s useful therapy to ponder the stories of these rocks when considering your significance, or lack of, in the world. 


Victoria Harvey, Climate change PHD researcher, commented: 
A great reminder of our place and time in this world. Plus, very clean air judging by that lichen. 

#3. Embracing technology

November 2021 

To reduce the time intensive process of matching dam with lamb, and at the same time increasing the quality of pedigree data, Ben introduced smart collars to Cleardale.  

Ben writes:
Our current master shepherd (my father) is proving difficult to replicate and scale. These collars have Bluetooth technology and record proximity to other tags. If they are worn for 48 hours they provide an accurate record of the lambs and their mothers. 

This is the same technology that can be used for some of the proposed contact tracing systems for disease management.  

Helen Thoday, Solutions and Development at DairyNZ, commented: 
That’s so much better than binoculars and spray-painted numbers.

#4. Perspective

May 2021 

Ben observed an interesting play of light and perspective. 

Ben writes:
Fascinating light on a frosty evening. They say the best time to show off livestock is in the afternoon light, but this may be taking it to extremes. 

Gordon Ray, Lecturer at Grenoble Ecole de Management, commented: 
On first impression, almost looks like a bubbly lava flow; when I noticed it’s sheep moving. I’ve worked with a large herd of sheep (1600) and the movement is so fluid as to almost look like slow motion water. Very cool video – thanks for sharing! 

Ben comments:
Gordon Ray, large groups of animals can have real flow. 

#5. Pushing too hard

November 2021 

Curiosity or greed? A heifer gets caught in farm equipment looking for the lush grass beneath it. (the heifer was freed unharmed!)

Ben writes:
You know that time when you just go a little further than you should’ve? 

Peter Stannack commented: 
Boundaries are for testing. How else do you find out who you really are? 

#6. Filling your soul

January 2021 

Concepts of mindfulness, wellbeing, and connection to nature are explored in this post.  

Ben writes:
There’s something deeply therapeutic, listening to and watching water. 

This Awa or river, the Rakaia, is a big part of our lives and has many moods. Here it is flowing at 145 cumecs (cubic metres per second). The highest peak flow ever recorded was 5594 cumecs at midnight on January 9th, 1994.  

We are involved with two groups protecting the special landscapes, flora, and fauna of The Rakaia from the gorge to the main divide. I’d like to extend that to the Coast as well. In a recent assessment the Rakaia scored the highest of all the braided Canterbury rivers to be proposed for World Heritage status. 

The Whanganui River has been granted the status of a legal person. “I am the river; the river is me” affirms the deep connection of the Māori tribes of Whanganui to their ancestral river. 

My connection to the Rakaia is not in that form. It is in the form of wonder, and respect, and love, and a place I can go to fill my soul. Where do you go to fill your soul? 

Sam Martin, Exterior Architecture UK, commented:  
Anywhere I can walk under trees works for me. Which is lucky given the situation here in London and our living so close to many commons and parks. 

#7. A river runs through it

October 2021 

“You have my full attention.” Was Mac’s response to a text last year. 

This is a story about the power of story. The story of a table with a story that tells a story. 

We live beside the Rakaia River. Our Awa originates in the heart of the Southern Alps/Kā Tiritiri o te Moana from the Ramsey and Lyell Glaciers. It is a braided river coloured blue from the glacial flour at its origin. Occasionally Totara logs are carried down river from the mountains and are deposited in front of our farm. 

Now Mac who was a neighbour and a top ad man, has now retired and become an accomplished luthier. He’d made me a stunning guitar from a previous piece of Totara and had expressed interest in working again with the special wood. So, when I found a suitable log, I sent a photo and immediately received the above reply. 

Half an hour later he was on site thinking of possibilities. In his words “You are being trusted with an absolute gem of a tree, and you prepare it with the full respect and care that its mana demand. It was an absolute privilege to be asked to give this tree a new life.” 

We then carved out a small bit suitable for guitars and kept the remainder. Maybe to build a table… 

A few weeks later Mac asked if we’d like him to make a kitchen table for us. 

Yes! Yes, was the response.

Mac enlisted the help of another neighbour and master wood whisperer Rob, to craft something special. 

We had a few other pieces of wood from the replaced decking and guardrails of the historic Rakaia Gorge bridge and knowing the talents of these two we provided dimensions for our house and for my frame and left them to it. 

Now for those who know about farm tables, a lot of business gets done around them, people are hosted, discussions are held and family times are lived around these tables. Being a storyteller Mac knew this and wondered if the table could tell a story? “Could it become a centre-piece, not just physically, but also emotionally and attitudinally? Could it have personality?” 

The idea of a river table was born. A table with whakapapa. 
“The idea was to re-create the tree’s relationship with the Rakaia River, representing its journey to Cleardale and the farm’s relationship with the river.” 

And that is what we’ve got. Timber from the mountains, carried and battered by the river, inlaid with a representation of that braided river and held up by timbers from a bridge to the past, repurposed to create memories into the future for a family whose lives are intertwined with that Awa. 

A special Taonga, which has a story, tells a story and will be part of many more stories. Thanks so much gents. 

Partha Ghosal, Clean Energy, commented:  
“You had my full attention.” So much so I read it twice! Never knew of Totara, let alone that it could make a stunning guitar/table. Something to do with your storytelling flair and a Luthier giving full respect maybe? Just love what you, he, and your wood whisperer achieved in the end. Your special Taonga. 

A typical day on the Value Chain Innovation Study Tour.

Craigmore Farming Horticulture Study Trip

The Value Chain Innovation Programme is made up of three phases spanning six weeks from May 9 to June 19. You can find out more about the programme and its core elements here.

Probably the most involved point of the five-week experience is the industry immersion study tour (Phase Two).

What will a typical day on the tour look like?

A fair description would be “busy”. But here’s more about what to expect.

We should note first that this ‘typical day’ may be subject to pandemic or scheduling related changes. 

Day five. In summary, there will be horticulture, food science and much more on the day. Generally, no one day will be dedicated to a particular value chain, but rather each piece of a value chain will be spread across several days.

You’ll be waking up in Central Hawke’s Bay. It’s an early start with breakfast at 06:30, and on the bus by 08:00.

On this particular day, the first destination is scheduled to be Craigmore’s Springhill Horticulture operation. You’ll arrive by 09:00.

Craigmore Springhill.

Craigmore manages farm and forest investments and was established in 2009 by two New Zealand family farmers, Forbes Elworthy and Mark Cox. Craigmore has an experienced team managing 18,000 hectares of dairy, grazing, forestry, and horticultural properties, that includes Springhill. 

You can preview Craigmore’s Springhill operation in this video

At around 11:00 the bus will depart for Massey University campus in Palmerston North, where you’ll be visiting several units. You should get there by 13:00.

The Riddet Institute.

First stop on campus is the Riddet Institute.

The Riddet Institute aims to build the knowledge and skills to tackle the challenges facing our fast-changing food sector, through discovery-led research at the frontier of food materials science. 

To learn more about Riddet, watch this interview with the Institute’s Deputy Director, Professor Warren McNabb. Scroll to the section beginning 3:15sec and ending 7:40sec for some insight into their work. 

Next is Massey Food Experience and Sensory Testing Laboratory (Feast). 

Feast, Food Pilot, and MAF Digital Lab – Massey University.

To gain a clearer picture about the type of work Feast conduct, look at this short video covering research on the use of a holo-lens. This work was done to determine what impacts mixed-reality technology could have on a consumer’s enjoyment of food. 

Still on the Massey University campus, the next stop is Massey Food Pilot. 

The Food Pilot at Massey includes the largest collection of food processing equipment in the southern hemisphere. They work with innovators and organisations to provide solutions to food-related challenges. 

Food Pilot is part of the New Zealand Food Innovation Network (NZFIN), it provides the facilities and the expertise to develop new products and processes, from idea to commercial success. Services can include evaporating and drying, chopping, mincing, cooking and process control, extrusion and puffing. 

While the this video isn’t on Food Pilot specifically, it does give some indication as to how Food Pilot fits into the FoodHQ ecosystem. There’s also plenty of footage from inside the Food Pilot testing areas. 

The next destination is the Fitzherbert Science Centre, where you will visit the Massey AgriFood Digital Lab

The MAF Digital Lab is a solution focussed research centre developing applications in advanced technology within the primary production, agricultural and food supply chain. MAF leverages Massey University’s wide capability in precision agriculture, primary production science and horticulture supply chains, sensor technology, robotics, AI, and data science.

Massey Univeristy Lab

Later in the afternoon, you are scheduled to visit Fonterra’s Research and Development Centre (FRDC). 

Home to 130 PhDs and 350 dairy patents, innovation is a key part of New Zealand Milk Products’ (NZMP), and ultimately Fonterra’s reason for being. Within NZMP, the FRDC is dedicated to dairy innovation and research. 

This video gives a good introduction to NZMP and the FRDC. 

Wharerata – BBQ dinner.

The next stop is your final destination for the day – Wharerata, where casual drinks and a BBQ dinner will be organised for the group. A quick week one tour review will take place before dinner at this historic homestead.  

By 20:00 you’ll be at your accommodation, where you can enjoy some free time or an early night as you are up at 06:00 the next morning to hit the road again.

The schedule is intense – but it will be worth it!

If you haven’t checked out yet the following podcasts, take the time to listen to Professor Hamish Gow’s Podcast ‘Value chain thinking’, and James Parson’s Podcast ‘When value-add doesn’t add up’. They’re both excellent for further context.  

Contact us with any questions, we’re ready to help. 
If you would like to find out more about the programme, contact Lisa Rogers today. Either call on 021 139 6881, or email at lisarogers@ruralleaders.co.nz.

Ready to register your interest in the Value Chain Innovation Programme?

From the Mackenzie Study: The Case for Kellogg.

Otago University

Work on the Mackenzie study continues with Professor Nathan Berg of the Otago Business School and the Department of Economics made possible with the support of the Mackenzie Charitable Foundation.

Since receiving the results on the gains attributable to participation in the Nuffield Scholarship, collation of results from the Kellogg Alumni survey has now begun.  

While more work needs to be done to present the data, we thought we would share a series of long-form responses from the Kellogg survey. These in themselves begin to paint a picture of the value of the programme to alumni, in terms of personal development, career advancement and industry influence.  

The responses have been left anonymous and any information that might reveal a respondent’s identity has been removed. 

Nearly one hundred Kellogg Alumni completed the survey. 

Searching for further motivation to complete your Kellogg Lincoln or Kellogg Whanganui application? You may find it here. 

What have been your most important accomplishments and did Kellogg play a role?

“Critical analysis of all situations. Kellogg helped solidify this process.” 

Kellogg taught me how to deal with problem situations and be able to answer questions from media reps. Kellogg also gave me confidence to address open meetings of farmers and Iwi reps.

Employment positions held. Community roles held (school board, parish, sport, and service clubs). Kellogg played a role – Yes. Improved skill base particularly around communication and leadership.

“The course helped with critical thinking and confidence.”

“My leadership career and influence. Helped me think strategically and made me match fit.” 

“Understanding myself better, how I affect others. The development of networks and doors opened by the programme. Personal brand building.” 

Contributing to strengthening capability and capacity in the agricultural sector.

“Start-up with two fellow Kelloggers – definitely a result of Kellogg.” 

“Leadership roles on boards of industry specific, or primary sector education boards plus NSO boards… Had creditability and capability having done a recognised course like Kellogg. Throughout the years the networks you form with either people who did it with you or had done it at other times was helpful to open doors and connections.” 

“Underway with a new company starting a new value chain. I completed my Kellogg project on this topic, so it very much helped.” 

“Since being a Kellogger I went onto become a Nuffield Scholar which I regard as a real accomplishment. Following that, I have started a new farm business and [have] become more involved with local industry. Kellogg… opened a lot of doors.” 

Forming a people and training team and ensuring the business had a successful part to play in sector upskilling. My Kellogg project and the learnings around it were the catalyst for this.

“Moving from hands-on farming to a corporate role. Kellogg gave me the networks and confidence to make the move.” 

“…Enjoyed widening my social and professional network and learning of other like-minded people. Having the mix across food production was great – everything from grapes to sheep to kiwifruit to Ag IT.

Kellogg helped with development of governance skills and gave me confidence to get involved in a large number of initiatives.

“Confidence and experiencing others’ opinions and ideas, and great fellowship with others on the course.” 

Kellogg helped me particularly in improving my leadership and social skillsets…”

“Networking and connecting. Having a sound understanding of the basics about how Wellington works was a highlight which I could not have done without the doors that Kellogg opened during that part of the course.” 

“I have played a significant role in building biosecurity preparedness for the primary sector and being a Kellogger has contributed to this, in part by exposing me to some inspirational people – and understanding the habits that lead to success.” 

“It helped me see that the people I viewed as leaders were not that different from me. It gave me confidence in who I am and whetted my appetite for more.” 

“I learned a great deal as a Kellogger, and that has contributed to all I have done…It made me a better person, better equipped with insights and with the ability to consider decisions. But I wasn’t completely hopeless before!” 

“Before the programme, I ran hard and fast at everything I did. This generally worked but came at a huge cost to my family life, my personal life, and my mental health. 

I still push myself every day to be better, but after hearing ways others in my cohort dealt with stress, I was able to learn to keep my mind on the rails. Mainly – I don’t need to do everything on my own. My cohort was the best – heaps of us are still in touch, helping each other along the way.”

“Respect from others for having completed Kellogg and respect between alumni.” 

Horticulture: When a road trip bears fruit.

Central Otago Horticulture - Engagement with industry to find ways to build capability

Lincoln University and the New Zealand Rural Leadership Trust (Rural Leaders), hit the road last week, travelling throughout South and Mid Canterbury and Central Otago.

Professor Hamish Gow of Lincoln University and Chris Parsons, Rural leaders’ CEO, have successfully established stronger links with the horticulture sector and in particular, growers from the pip and stone fruit industries.  

The series of visits were expertly organised, attended, and hosted by Chelsea Donnelly, GoHort Career Progression Manager for Central Otago. The road trip was designed to gain a better understanding of the opportunities for collaboration between Lincoln University, Rural Leaders, and the horticulture sector. 

Also joining the group was Dr. Clive Kaiser, Associate Professor at Lincoln University. Clive is a legend of the cherry fruit industry, and it seemed this status was clear when growers produced Clive’s co-authored book, Sweet Cherries, also known as ‘The International Bible of Cherry Fruit Production.’ “The book would appear from bookshelves, top drawers, and coffee tables, with Clive humbly signing more than a few on request,” said Hamish Gow. 

Professor Gow went on to say,

“This was a real bonus on the trip. To have Clive Kaiser and Chris Parsons there connecting with the sector in such an authentic way, created an atmosphere where the prospect of further collaboration just seemed inevitable.”

The visits included numerous growers, orchards and packhouses, with each discussing the technical production challenges, competency requirements, and opportunities for Rural Leaders and Lincoln University to collaborate in the co-design and development of capability building programmes. 

“Everyone we met was as excited as we were to see both Lincoln University and Rural Leaders engaging with industry. It was a highly productive research trip likely to have exponential benefits for all involved,” enthused Professor Gow. 

Growers and grower groups also expressed interest in exploring the idea of ‘field-labs’ on their farms, as way to further increase productivity and capability, “That’s something we’re extremely excited about exploring”, said Hamish Gow, “If anyone would like to talk more on that idea, please don’t hesitate to get in touch.” 

Professor Gow can be contacted at Hamish.Gow@lincoln.ac.nz 

December 2021: Southland Alumni Connect

The Invercargill Workingmen’s Club saw plenty of Rural Leaders action last week, as the venue for two Thriving Southland Workshops and a get together for Southland’s Nuffield and Kellogg alumni. 

The event was conveniently held next door to the workshops, allowing some to attend both. The get together was hosted by Rural Leaders’ CEO Chris Parsons and Operations and Events Manager Annie Chant and was attended by nearly twenty alumni who listened to Guest Speakers, Steve Wilkins, and Catherine Dickson share their programme stories. 

Stephen (Steve) Wilkins was a 2013 Nuffield Scholarship recipient, who researched the synergies between arable and dairy farming with a focus on effluent and nutrients. Steve spoke about his Nuffield journey, including how he received a call driving home from the Scholarship interview, and was told ‘you’re in’.  

Catherine Dickson completed her Kellogg in 2020. Her research report was National Treasure: Native biodiversity on-farm. Catherine spoke about how important her connection with her cohort is to her.  

We’d like to thank the speakers for their time and thank you to the alumni that managed to make the event.   

Doing better by our people.

There are figures on our primary sector’s labour transience that make for alarming reading. They’re remarkably high. In case you missed them, only 29% of those entering the primary sector remain after three years.  

While factors behind the statistics are complicated, one of the simpler, often cited reasons for leaving the sector is poor workplace culture. That falls strongly into the preventable turnover basket. And preventable turnover equates to 78% of total dairy transience, meaning four out of five people who have left the sector, might’ve stayed, had we done better by them.  

Bad news, old news, good news.

It’s not just farm workplaces buckling culturally under today’s stresses either, it’s large agri-businesses too, with allegations of poor management, and unaddressed toxic cultures more common than they should be. 

In both small farms and in larger business, failure to fix a problem culture can lead to performance issues and the destruction of the relationships with the people and teams helping those operations succeed. That’s the bad news. It’s also old news and too big to wrestle with here. So, we’ll offer a couple of pieces of good news about a few people trying to make a difference instead. 

Individual farms are now leading change, enthusiastically embracing management thinking from other industries. Farm owners, exposed to high performance ideas and practises bring their learning back home, to the farm. Couple this with a wider acceptance of wellbeing philosophies (previously known as ‘that touchy-feely-stuff’) and you have individual farming operations reporting much needed decreases in staff turnover. 

Rebecca and Brent Miller: Kellogg Scholars making changes. 

At the heart of what Rebecca and Brent Miller do lies a simple idea, if you work on yourself before you work on your team, good things will follow.  

Rebecca has just won ‘Emerging Leader’ at the 2021 Westpac Champion Business Awards. It’s an award that recognises performance across all industries, not just the primary. The award blurb states, ‘recognising a leader who is ambitious in outlook and vision, one who embraces innovation, shows resilience, and who inspires and invests in others.’ All good things, so it’s worth taking a closer look for ideas worth sharing. 

“What we stand for, our values, our negotiables, and non-negotiables, are all important for us, our team, and our farm. Everything comes down to knowing our strengths, weaknesses, and how we’re likely to contribute within a collaborative framework.” 

The school of hard knocks. 

Fifteen years ago, sharemilkers Rebecca, Brent, and their young children, were at a crossroads. It’s a familiar dairying family story, 2:30am to 7:30pm, 28 days on, two days off, moving between farming positions constantly and far too many tricky experiences with farm owners – their employers. They were on the brink of breakdown. All bets were on leaving farming forever.  

“We thought something had to give. But then you realise all your skills are in dairying. It was all we knew. So, we decided to stay and really reflect on what it was we needed from our next employer.”  

“We researched farm owners who supported, coached, and mentored their staff. We knew that if we were to stay in dairying and grow, we had to find the right environment for that to happen. Sadly, at the time, they weren’t easy to find – but eventually we did.” 

“We’d put business first at all costs in the past and that approach wasn’t working for us. We now knew it had to be family first.”  

Building the trust.

The Millers found an employer who opened their books, allowing them to benchmark against over a dozen farms in the owner’s network. The power of knowing ‘the numbers’ meant better decisions could be made, and efficiencies found by gently applying the right pressure at the right time. This sharing quickly built trust between themselves and the owners.  

“Passing that on and taking care of our team, seeing them grow and succeed, became a priority for us too. We have learned that as leaders of a team, the environment we provide on the farm, the behaviour, the way we share, interact, the words we use, the decisions made, and by who, are just a few of the factors in a high trust, high-performing and connected team.”  

The Millers strongly believe in the idea of sharing what they can to help others improve their on-farm methods and culture too.  

“MilkIQ is a platform for achieving that. It’s fuelled by a passion for people and driven by a desire to help them succeed.”  

With MilkIQ the Millers have just gone out and said ‘hey, this is who we are.’ “It’s a wellbeing tool, hopefully demonstrating trust in practise.” 

Hamish Murray Bluff Station Nuffield

Hamish Murray: A Nuffielder making changes. 

In a Farmstrong article from earlier this year, Nuffield Scholar and high-country sheep and beef farmer, Hamish Murray, also acknowledged the importance of his own journey. He spent a year on his Nuffield scholarship studying businesses with high-performing team cultures, including time in Silicon Valley, and in Christchurch with the Crusaders Rugby Team. He observed their continued focus on ‘soft skills,’ and shared values. 

“Soft skills are things like the way you communicate, make decisions, reflect and feedback. If you understand each other [other’s styles], you can combine to make good decisions.” 

“We’ve also done an exercise with our team to agree on what values will drive the decisions in our business. It’s empowering everyone to move forward, and it allows me to stand back and let the others lead.” 

The results speak for themselves.

Hamish is confident this approach is paying off. One good indicator has been a reduced staff turnover. Hamish acknowledges how important it is to create an environment that allows others to flourish and one that attracts and keeps great people. A big part of that he says, is letting your ego go, getting out of people’s way and asking the questions that help others do an excellent job. To do that he says, you have to work on yourself first. 

“Sometimes it’s not until you get to breaking point that your own learning and reflection kicks in. The journey for me started at a real low, but now I look back and think I’m incredibly lucky to have had that experience.”  

Hamish is referring to the stresses created by the Marlborough and Canterbury drought of 2014/15.  

“Trying to keep everyone going when you had no control over anything was so draining … we ended up with stock on fourteen different properties. The support I’ve had from my family and my team, the groundwork we’ve done together has really given me the confidence to keep learning and growing our business.” 

It starts in your own back paddock. 

Rebecca, Brent, and Hamish have shown that one small, first step toward keeping people in primary sector, in a ‘start in your own backyard kind of way’ has to be toward yourself, then to your own ‘FarmilyTM,’ your rural community, and beyond to industry. Rebecca adds, “What we can control first is our own behaviour. When our behaviours are good, we allow others to be the same and we start creating that change.” 

Rebecca Miller did the Kellogg Rural leadership Programme in 2018. Her study topic was: Is there a need for an information platform to collaborate primary sector events? 

Brent Miller, Rebecca’s husband, did the Kellogg Programme in 2020. His study topic was: What is the true cost of transience to the New Zealand dairy industry? 

Hamish Murray is a 2019 Nuffield Scholar. Hamish’s research was Future farm workplaces. It investigated the work environment needed to attract and retain people in the primary sector.

 

Rural Leaders and Thriving Southland collaborate.

Workshops in Southland, collaboration between NZ RUral Leaders, Thriving Soutland and Lincoln University

Thriving Southland, in collaboration with the New Zealand Rural Leadership Trust and Lincoln University, recently ran two successful workshops, held over four days. The workshops sought to strengthen rural leadership capability in the region and inspire catchment leaders and their teams to work on problems and deliver outcomes for a thriving Southland.

Think to Thrive: Strategy

The first Strategy Workshop, ‘Think to Thrive,’ was held in Winton on the 1st and 2nd of December. It was designed to form a pathway between today’s Southland and where it might be tomorrow. 

Trust to Thrive: Leadership

The second workshop ‘Trust to Thrive’ was held in Invercargill. With a focus on leadership, it was designed to build on the outcomes of workshop one. It drew on the facilitators’ skills in delivering world-leading military intent-based team building frameworks, and helping leaders learn to empower their teams to work and win together.

The facilitators

The workshops were co-facilitated by Chris Parsons, MNZM, DSD, Rural Leaders CEO, Professor Hamish Gow, Lincoln University, Phil Morrison ONZM, Freelance Consultant and Kellogg Programme Facilitator, and Rob Hoult DSD, a Leadership Development Specialist. 

The participants

Each workshop was attended by about twenty farmers, catchment co-ordinators, stakeholders, and local and regional government leaders. Introduced to a range of tools, models, and frameworks, attendees then took a deep dive into a session of insights work. 

The groups generated two hundred key insights, from which they produced three hundred ideas. These ideas were crafted into four game plans the attending leaders could share with their catchments, the Thriving Southland Team and Board. 

When asked how the workshops were for attendees, three strong feedback themes emerged: empowering, big picture, and thought provoking. Many also felt that they had a new platform for influencing change. 

Lynsey Stratford, 2021 Nuffield Scholar and attendee, posted on LinkedIn:

“This was a great opportunity to learn some new skills and identify opportunities for the region alongside other food and fibre producers and stakeholders.” 

Another attendee stated, “We left armed with the models, tools, and insights we need to build capability with our teams.”  

If you’d like to get hold of the workshop summaries, please email either Hamish Gow or Chris Parsons, Hamish.Gow@lincoln.ac.nz or Chrisparsons@ruralleaders.co.nz 

Inviting expressions of interest in a Board Trustee role.

Inviting expressions of interest in a Board Trustee role.

The NZRLT is currently seeking expressions of interest from Nuffield Alumni in a Board Trustee role, beginning January 2022.  

Former Chair and incumbent Trustee, Andrew Watters is due to step down creating a rare opportunity to be involved in primary sector, education, and leadership governance.   
 
As part of a forward-thinking group of industry leaders, you will be supporting the NZRLT and its vision to grow world-class leaders for our country.    
 
This is a voluntary position and encompasses a four-year term. The role requires a time commitment of five board meetings annually, and three full days for the Nuffield Scholarship interview, selection process and awards.  

If you would like to express your interest in this opportunity to give back to rural New Zealand and contribute to building our country’s leadership capability, please send your CV and cover letter to Chris Parsons, NZRLT CEO, at chrisparsons@ruralleaders.co.nz 

Or, if you would like a confidential discussion, please call either Chris Parsons on 021 779 272, or NZRLT Chair, Kate Scott on 027 495 7486.  

Expressions of interest close Friday 26th November 2021. 

The new Trustee will be appointed prior to Christmas, and in time for the first board meeting in late January 2022.  

Mel Poulton: Insights from a Special Agricultural Trade Envoy.

Mel Poulton

Mel Poulton: Insights from a Special Agricultural Trade Envoy.

2014 Nuffield Scholar Mel Poulton is someone with a unique perspective. Well, two really. As both a food producing farmer and New Zealand’s Special Agricultural Trade Envoy, we asked Mel to share her perspectives on trade, Nuffield, Brexit, and an industry grappling with significant global challenges.

Question: What do you do in your various roles?

Mel Poulton: In and on my farm business, I’m on both sides of the farm gate. I do anything from stockwork to bulldozing, to making all the decisions required to run a business. 

In the Special Agricultural Trade Envoy (SATE) role, following my appointment, border closures and a vastly different global operating context, have meant changing how the role is delivered. It’s a two-pronged approach with an international and a domestic focus, mixed with face to face and virtual engagement.  

I’ve been more purposeful working with the world here in NZ, by way of direct engagement with the International Diplomatic Corps here (they are the eyes, ears, and influencers of their nations in NZ). This engagement includes taking Ambassadors on x-sector farm tours, hosting Diplomatic Corps meetings, and meeting with them one-to-one, or with industry groups. I am also working internationally on virtual platforms, speaking on panels, webinars, or virtual meetings with farmers, and private and public sector organisations.  

Covid has provided opportunity for me to invest more time and effort with NZ sectors (all food and fibre – except Forestry and Fisheries). My background is the sheep and beef sector, but I put a high priority on building a greater understanding of the other sectors I represent as well. I use these insights when engaging with each of the sectors, government, and the world.  

Helping NZ food and fibre producers broaden their understanding of the global and domestic context is a priority too. Both behind and beyond our farm gates.  

Q: What changes have you seen since being in your SATE role?

MP: Quite a few things.

Trade negotiations. 
Trade negotiations, particularly the New Zealand-UK Free Trade Agreement (FTA), have been the fastest progressed trade negotiations in New Zealand history to get to Agreement in Principle – so I’ve been told. Much of this negotiation has been done virtually, also a first. This will change the way trade negotiations occur in the future. A lot less travel overall.

Farm subsidies. 
Direct and indirect farm subsidies in large economies, such as the USA, have increased exponentially. People may argue they have already exceeded agreed WTO thresholds.

Growing distrust. 
There’s a growing distrust of governments in the democratic world. Governments need to work on their social licence to operate. Social licence is not just a thing for food producers.

Supply chain vulnerability. 
Just In Time (JIT) delivery has been exposed for its supply chain vulnerability in this global pandemic. Economies and businesses will now be building more capacity in their value chain system. This will mean a more conservative approach to exports and imports, to withstand the volatility, uncertainty, complexity, and ambiguity (VUCA) in the world of trade, market access and freight.

Nevertheless, nothing beats high trust and long-term government to government, business to business, and people to people relationships across the world. New Zealand has optimised these relationships throughout the pandemic to utilise market diversity for navigating trade, market, and supply chain disruption.

For example, Covid19 related trade agreements to secure medical imports and food exports. As well as digital certification for export products, through to relationships that our major exporters have with freight companies, importers, and international customers. The last 18 months haven’t been easy, but these strong relationships, and diversity of markets, have shown their worth to New Zealand.

Food security. 
Economies are moving from thinking about food security, to actively putting mechanisms in place to secure their food supply in a pandemic disrupted system, e.g., green lanes in Europe. There’s also a slow nuanced shift from food security to nutritional security taking place.

Regulatory pressure. 
Farmers and food producers in New Zealand and around the world are wrestling with the multi-layered challenges of regulatory pressure (particularly on the environmental and climate change fronts), as well as market volatility, and Covid 19 induced uncertainty. This is increasing farm input costs and diminishing the tools available for farmers to use to produce food.

As an example, farmers in Europe have real fears about their ability to produce the volume of food required to stay viable and maintain food security. The new farm to fork strategy in the EU is deliberately shifting organic food production up to 25%, with rules to reduce synthetic fertiliser by 50%. Glyphosate use is under threat too. In some places farmers can’t use it (I note in New Zealand, the EPA is currently undertaking a review of Glyphosate use). There’s major transformational change happening in Europe.

The rush of multi-layered change gives a sense of exponential pressure. Farmers all over the world are feeling exasperated, frustrated, misunderstood and under siege. All the same, if there is anywhere in the world I would rather be farming right now, it is here in New Zealand.

We’ve navigated major challenges in the past, and when farmers look at the change they’ve implemented on their farms over the course of their careers, or in the intergenerational businesses they are running, we can take confidence in the fact we are already change agents.

A uniquely positioned New Zealand. 
From a New Zealand food producer’s perspective, farmers here are uniquely positioned. Without subsidies, we aren’t dancing to someone else’s tune in quite the same ways as farmers receiving subsidies elsewhere. There are two sides to this. On one hand we’re not being bailed out at the next threat, but we also get to take full responsibility to master the destiny of our businesses. So, we have an ability to create workable solutions in a way that keeps our businesses competitive globally.

With an innovative, integrated systems approach, we can create solutions to challenges like reducing our global warming impact, improving native biodiversity and water quality, while producing high quality, safe, nutritious food – delivered with integrity.

In New Zealand we have an industry ecosystem focussed on helping farmers create and implement solutions. Our research centres and academic institutions, both provide science and knowledge, and help support farmers crack real challenges. There are the easily accessible service providers, and the folk in Government ministries – who are in the teams working hard on trade negotiation to ensure the best possible outcomes for access to markets, and on removal of tariffs and non-tariff barriers to create a level playing field for New Zealand. Let’s keep it that way.

This ecosystem enabling success is our major competitive advantage in the world. We’ve really got to leverage this and remember we’re all on the same team.

We must not be paralysed by fear, but instead celebrate what we’ve already achieved throughout our farming careers and take confidence that we can use our whole systems thinking to improve what we do for our natural resources, our people, businesses, and our nation.

Q: What links between International Trade and International Policy have you seen, with direct and indirect implications behind your farm gate?

MP: Let’s summarise how it works first. There are recognised global challenges. Then international forums are established to address these challenges, leading to international commitments made by member states (different nations).  

Examples of this include United Nations Sustainable Development Goals (SDG) and the Paris Accord on Climate Change. Some international commitments are legally non-binding. But where it applies to the WTO (World Trade Organisation) they are often legally binding.  

Once those international commitments are made, each economy, member state, or nation must determine its own policy and regulation to deliver on its commitments. That gets shaped up (with some consultation in the process) and is rolled out by the government of the day, and folks like us everyday people have to make it work on the ground. The Government then reports back to those international forums, or institutions, on what our progress has been against the commitments the Government made. COP26 is an example of this. 

Given New Zealand’s economy is so internationally exposed and dependent, we need to be at the international table to maintain influence.  

But to have influence we need to have integrity and demonstrate action. So, these international commitments have been drivers for shaping NZ Government policy on Sustainability and Climate Change. Examples here are the New Zealand freshwater regulations and climate change targets. Both resulted in changes on my farm, and on farms all over New Zealand, which is increasing costs and could reduce revenue for some.  

If we do it right, there could also be opportunity to reduce costs and increase profitability. It will be different for every business. The bottom line is that financially there’ll be change, so we need to reconfigure the financials for a new shape to our businesses. Easier for some than others, and not all will be the same. 

The environmental, social, and economic outcomes are significant across NZ, and underestimated. In some cases, we might secure a market premium for this work, though there is no guarantee what we’re doing delivers a premium to food producers in New Zealand for all products in all markets. I have more confidence this work will enable us to obtain and maintain market access to customers.  

This is where the work of our trade negotiators, ensuring a level playing field in market, is so critical for ensuring the changes we’re making here in NZ don’t make us uncompetitive on the international market. I’ve seen their tireless, relentless work, day, and night, to get the best possible outcomes for New Zealand. Many of these negotiators are the hidden superstars of our food and fibre ecosystem.  

What is going on in New Zealand around environment and climate change is often a focus of interest from others in my international engagements. I talk about what these regulations and targets mean for me, and what I am investing in to address the challenges in my farm business, alongside promoting what other farmers from the different sectors are doing in New Zealand. I also give a clear message that much of this cannot be done quickly when taking a whole systems approach. Effective change takes time. Farmers the world over get this.

Q: How do you think Brexit will play out for New Zealand trade? The obvious and not so obvious.

MP: The choice of the UK people and UK parliament to pursue Brexit is forging transformational change for the UK food and fibre sector. The transition period will take 15 to 20, even 30 years to find a new equilibrium. Like the 30 years it took New Zealand to find equilibrium when agriculture subsidies were removed here.  
 
This change requires a culture shift in thinking about UK farm business structures, their subsidy system, domestic policies, and rebalancing their trade and export portfolio beyond the common market, to a global market. Add major geostrategic inflection points in trade and security, affecting us all, and you have a UK trying to position itself as a global strategic leader.

Its focus in the Asia-Pacific region, particularly regarding the FTA’s it is currently negotiating with Australia and New Zealand, along with its formal request to join the Comprehensive and Progressive Trans-Pacific Partnership (CPTPP), all highlight the trade and security opportunities and challenges it perceives.  
 
So, building more structure into the relationships of allies like New Zealand and Australia by way of FTA’s is an important part of their process to find their new place in the world. This is providing new trade opportunities for New Zealand, subject to the NZ-UK FTA and their accession to the CPTPP. 
 
In the future it may create more competition in our export markets too. It will also create opportunities for more collaboration on the global stage, especially where we align with the values and perspectives that matter to both economies.

Q: What does New Zealand need to do more, and less of, now and in the future?

MP: Because our food and fibre sector is orientated to international markets, we need to continue to pursue being the best we can be. This means achieving optimal standards, positioning ourselves to have the best integrity, facts, processes, and story for all the concerns that governments, markets, customers, and consumers may direct at us.  

Whether these be from the position of protectionism or not, we still have to give ourselves the best chance of capturing opportunity. So, concerns about animal welfare, food safety, or environmental stewardship, e.g., water, soil, biodiversity, chemical and fertiliser usage, climate change, labour, the list goes on. These are the things we need to keep improving to position ourselves to open as many doors as possible, and to keep flexibility, adaptability, agility, and economic viability open to us.  

We have already demonstrated plasticity through this pandemic, and we need to fully embrace a plasticity approach in our lives, our businesses, and how we engage with the world.  

We need to be able to maintain our essence and values, while changing and reshaping the way we live, do business, trade, and collaborate with others, as we all grapple with significant global challenges.     

Q: How has doing a Nuffield Scholarship helped you?

MP:   The Nuffield Scholarship has been an important part of my personal and professional development. It’s been a stepping-stone for doing what I do now, on and off farm. The international networks, the doors of opportunity opened, the domestic and international insights as well as the ‘aha’ moments. These all contribute to my thinking, conversations, and ideas on the farm and in the world of trade.  

That said, and without taking away from Nuffield, the older I get and the more I learn, it seems the more questions I have and the more I need to learn. 
I’d like to encourage all readers to keep that hunger to learn, take some confidence from the change we’ve already made on our farms, in our businesses and our whole industry with our systems thinking.  

Let’s keep doing what we do best – producing top quality food and fibre to the best of our abilities.  

Optimising all we do with high standards, care and integrity for our environment and natural resources, our people, communities, and for the economic viability of our businesses and nation. 

Balanced with humility, we need to be able to hold our heads high and have pride in who we are and what we do. Keep being the best you can be. 

Download report
Read Mel Poulton 2014 Nuffield report “Capturing value.”

Three Kelloggers among Zanda McDonald Awards Finalists.

Adapted from an article on the Zanda McDonald Award website. 

Judges of the Zanda McDonald Award, will crown not one but two winners for 2022 – one from each side of the Tasman. 

Now in its eighth year, the prestigious award recognises young future leaders working in agriculture and provides an impressive prize package centred around a tailored trans-Tasman mentoring programme. The eight talented finalists – include four from New Zealand, three of whom are graduates of the Kellogg Rural Leadership Programme.  

All finalists have been selected for their passion for the industry, strong leadership skills, and the contributions they’re making in the primary sector. 

The four New Zealand finalists are 2019 Kellogg Scholar Katie Vickers, Head of Sustainability and Land Use for Farmlands;  

2017 Kellogg Scholar Olivia Weatherburn, National Extension Programme Manager for Beef + Lamb New Zealand;  

2017 Kellogg Scholar Rhys Roberts, CEO of market garden and farm operation Align Farms;  

and Adam Thompson, director of Restore Native Plant Nursery, beef farmer and mortgage broker. 

Richard Rains, award chairman says whilst Covid-19 travel restrictions drove the change to two awards, it has also created an exciting opportunity. With the increase to eight finalists and two winners, the award can have a positive impact on more future leaders in Australia and New Zealand.  

“We’re thrilled to be able to invest in the future of all eight finalists, and our two winners, and help with their future career and personal development. Our judges have again been overwhelmed with the level of talent and capabilities of this years’ candidates,” said Rains. 

The Australian and the New Zealand winner will each pick up an impressive personal development package, including a personalised mentoring trip in Australia and New Zealand (when travel allows), up to $10,000 worth of tailored education or training, media coaching, and other mentoring and industry opportunities. 

Winners will be announced in November 2021. 

 

A rural connection

By Royna Ngahuia Fifield-Hakaraia (Ngāti Rangatahi, Ngāti Whititama)  

You might have noticed a new magazine on the stands lately. Shepherdess is a publication that offers something no other magazine does: an unapologetic celebration of women in rural Aotearoa. Published by Kristy McGregor – a twenty-nine-year-old Australian based on a dairy and beef farm at Manakau, Horowhenua – the quarterly magazine unearths stories on all matters of social and cultural life in the regions. 

Humble beginnings. 

Kristy is the first person to admit that Shepherdess has come from humble beginnings. Initially, there were a series of conversations with Claire Dunne, the founder of Australian magazine Graziher, then an Instagram page and a blog, and finally the first edition was in stores in March, 2020 – a few weeks before New Zealand’s first Covid-19 lockdown.  

“I’d known Claire for a few years and in our conversations we both recognised that there was a real opportunity for a nationwide publication that spoke to rural life,” Kristy explains. “But when Claire said to me, “How about we start the magazine?” in early 2019, I had just had my first baby and was about to dive back into my resource management job in Wellington – it definitely wasn’t the best timing. Deep down, though, I knew there was never going to be a perfect time and I really believed in what the magazine could provide for rural women, so I decided to give it a go.” 

Beating the odds. 

The journey, of course, hasn’t been without its bumps. Less than 40 per cent of start-up businesses in New Zealand survive past the first two years and Kristy faced her first big hurdle early on. She found herself at the helm of Shepherdess with no experience in publishing or running a business.

“As we were preparing the first edition and pulling everything together for the March launch, Claire’s circumstances changed and she needed to focus her energy in Australia,” says Kristy. “Suddenly, I went from working with someone who has years of publishing experience to being on my own, but I just knew that I had to give it a try.  

“I had been living in New Zealand for nearly six years and I felt that I had a bit of an understanding about the experiences and perspectives of rural New Zealand, especially with living and working on my partner’s family farm in the Horowhenua.

“Really I stumbled into the role of publisher – what I really wanted to do was connect people and I could see that the magazine could be a tool to do that.” 

Growing up in suburban Sydney.

Kristy grew up on a quarter acre block in Camden, a small, suburban area on the outskirts of Sydney. But through her father’s work as an agricultural teacher as well as invitations by extended family to go and stay at their farms, Kristy’s childhood was filled with experiences of rural life. “As a kid, I would go and stay with family friends in Jamberoo, Parkes and Canowindra,” says Kristy.

“I have memories of watching a newborn calf plop onto the ground, or visiting the local butcher where, like in many small towns, they run a tab under the family name. Some days I would sit on the enclosed veranda in the baking sun for hours, trying to avoid the flies. It was this sense of simplicity and familiarity that I really loved growing up, and as I got older these were the things I found myself gravitating towards.” 

Home in Horowhenua.

Kristy moved to New Zealand in 2014, after meeting Michael Keeling, a Kiwi who was working in western Queensland before taking over the family farm back home in Horowhenua. “My first year here was really hard,” Kristy explains.

“I was away from my friends and family and everything I had built over in Australia, and my introduction to dairy farming was a partner who worked fifteen-hour days, ate and slept and then did it all again the next day. There was very little social life, and there was a lot I had to learn. I brought home a pet lamb that first year and I quickly learnt that you don’t want to add anything to your plate during calving if you can help it!” 

Despite all the challenges, Kristy is still here and still based in the Horowhenua with Michael and their two children, Hartley, three, and Tully, one. And eighteen months after its debut Shepherdess is currently curating its eighth edition, is stocked in 400 stores nationwide and has built an online community of 15,000 and growing, with an estimated readership of 18,000 per edition.

Women from across the country write to Kristy, explaining how they had always hoped a magazine like Shepherdess would appear at their local bookstore and how much it means to them to see women like themselves reflected back in its pages and stories.  

Collaboration, connection and community.

“Collaboration is what has propelled the magazine. I remember in the few months before our first edition, sitting down with Claire Dunne and she had a whiteboard and a pen and was giving me a publishing 101 lesson because I really had no idea. I even roped in my mother-in-law to bake the cakes for the recipes in the first edition! But we were lucky to have organisations like Beef + Lamb New Zealand and Farmlands, who – bravely – endorsed us from the start. And a great team of talented women have come on board so that the magazine could become a reality.” 

Shepherdess fills a large gap in Aotearoa’s media landscape: telling stories that matter to women living in rural and regional areas and providing a space for underrepresented women’s stories to be shared; with a concerted focus on Te Reo and the experiences of wāhine Māori.  

“For me, it’s just a gut feeling that I have that I couldn’t make a publication in 2021 and not honour Te Ao Maori.

Throughout this journey, I have learnt so much about our communities and businesses. Our first editions might not have been perfect, but we strive to be better and better every time, and as a team we are continually improving and refining.

Running a business is often like a jigsaw, fitting people’s strengths to their roles and figuring out how we best work together so that we can produce the best possible experience for our readers.” 

It was in talking to other rural women that Kristy realised there was a real need for a magazine that can hold space for women who might be isolated, either socially or geographically. That other women wanted a publication that spoke to their fears and struggles as well as their sense of pride and belonging for the many wonderful things happening in rural Aotearoa.  

Shepherdess connects its readers to rural and regional Aotearoa from the comfort of their couch, kitchen table or out in the paddock if need be.

“We showcase women from all parts of the country and all areas of industry who are facing the same things as everyone else and who are trying to figure out how best to do it all.

“I think reading these stories, that are all our stories, fills us up and creates a special feeling of community. I’m really frank about knowing what it’s like for most mums out there – my office is right here on the farm with my kids underfoot, the palettes of magazines on the back of a truck, roll in right after the tanker.

“I’m doing Zoom calls while breastfeeding or checking copy and looking at design mock-ups late at night after the kids are in bed. But its also extremely rewarding to be getting these amazing stories out there. It’s exciting to have found something that I really resonate with, that feels so closely connected to me.”  

To subscribe, purchase the latest edition of Shepherdess or read more stories that have featured in the magazine, head to the website www.shepherdess.co.nz or into any one of their many stockists across the country, a list of which can also be found on the website. Use the code RURALLEADERS on the website at check out for an extra edition free with any annual subscription purchased.

Good value in changing times.

If you look very hard for the Pandemic’s silver linings, you’ll find a few.  

There’s a growing appreciation for the rural sector. According to UMR data from last year, support for dairy and sheep and beef farmers has risen 9%. The reason cited was the heavy government spending on the Covid-19 relief package, leaving a public asking, “How’re we going to pay for all this?”  

Also cutting through the gloom are the countless innovations taking place as the effort to adjust continues. And like many organisations cornered by the pandemic’s refusal to negotiate, the New Zealand Rural Leadership Trust has had to adapt on the move. One example was when Nuffield Scholars were affected by the close of international travel. An innovation in the form of a New Zealand based experience emerged.  

The Global Tour of New Zealand.

The ‘Global Tour of New Zealand’, as it was quickly named by last years’ Nuffield Scholars, gave a unique view of the country’s food and fibre sector value chains. This year, the programme has been made richer still. The Value Chain Innovation Programme will begin in January 2022 and  
is now open to a larger number of people in the primary sector. 

One of the programme’s two facilitators, Sir Graeme Harrison Professorial Chair of Global Value Chains and Trade Hamish Gow says, “The Value Chain Innovation Programme provides the opportunity to lift the lid on some of New Zealand’s leading value chains, exploring their working components and analysing how they create value.”  

Building the value.

Much work has gone into building a cache of exciting and varied case studies across dairy, arable and horticulture value chains to name a few. Participants learn straight from the source. They gain unique insights into food and fibre innovation, in both domestic and international markets.

Businesses don’t always get the opportunity to explore innovation across other industries. The new programme gives a wide view of established and novel value chains. Participants compare and transpose thinking at a time when the primary industries are going through the biggest period of transformational change since the 1980’s.  

If you’re in food and fibre, now is the time to be gaining a pan-sector view of as many successful business models as possible,” says Prof. Gow. “Increasingly the most successful value chains are those with business models that are closely aligned to their customers, use protected IP, and provide innovative shared value structures.” 

The programme runs over five weeks, two of these are spent on the road. The remaining time is spent on an individual research report. “It will be a busy few weeks, with the time commitment being 100 hours on field trips, guest lectures and networking, online lectures and discussions, tutorials, and another 50 hours self-directed learning,” said Prof. Gow. 

The programme delivery team.

New Zealand Rural Leadership Trust CEO Chris Parsons remarked, “As a global leader and thinker in value chain design, innovation and entrepreneurship, Professor Gow is uniquely qualified to impart deeper strategic learning and insight into 2022’s programme.”  

The depth on the team is bolstered further with Leadership and Strategic Development Consultant, Phil Morrison, ONZM. “We are also fortunate to have Phil onboard. He brings a different leadership perspective, drawing on a career in military command, and in the delivery of innovation, strategic and leadership training as a consultant. We couldn’t hope for a stronger team.”  

Once completed, the programme will give participants the competencies, confidence, and networks to influence change and lead transformation at an enterprise level and throughout regional New Zealand.  

Chris Parsons says, “We hope this programme will lead to positive larger scale change as our graduates continue to grow and contribute to a fast-changing food and fibre sector.”

Rural Leaders are taking applications until 28 November 2021, with a scheduled start date of 16 January 2022.  

Applications can be made at ruralleaders.co.nz/value-chain/.

A Royal Connection: The Commonwealth Study Conference Global Leaders Series.

The Commonwealth Study Conference Global Leaders Series (CSC) took place online recently. This was the first occasion Rural Leaders had been invited to attend. CSC Leader and Patron, HRH The Princess Royal also attended the event for the formal launch of this quarterly programme.

The series is designed to take on the big subjects, overlaying leadership, and hearing from key leaders around the Commonwealth.

Hosted by Coutts & Co. CEO, and Deputy Chair CSC UK, Peter Flavel, and Sir Alan Parker, Chair CSC UK, 28 countries were represented, over 200 people were online. Many insightful questions were asked, including: mental health, COVID-19, loss, EV’s, sustainability and that it’s ‘OK not to be OK’.

A range of topics were covered by speakers including Bernard Looney CEO, BP, who was very open about the challenges and opportunities for BP and the environment. As CEO, he has set BP on an extremely ambitious course of transformation as an energy company.

The meeting was held in tandem with other like-minded organisations such as RASC, NZ Rural Leaders, Nuffield Scholars, and the CSC UK delivery partners ‘The Association of Commonwealth Universities.’

HRH The Princess Royal made several helpful observations on societal expectations and then on blue and green hydrogen.

The event put Nuffield and NZ Rural Leaders in the minds of some significantly senior international leaders.

Of the event, Peter Flavel said that this was a “Significant point in CSC history – delighted to be partnering with CSC Global Alumni.”

A special thanks to those who were able to attend. And for those who missed it, we will endeavour to share the recording once the Palace approves it.

Kate Scott elected Board Chair for the New Zealand Rural Leadership Trust.

Kate Scott has been elected as the new Board Chair for the New Zealand Rural Leadership Trust, at the fourth Regular Meeting for 2021, held on the 8th of September. Outgoing Chair, Andrew Watters, has brought a wealth of experience, and passion to his time as Chair, and through a critical period in the Trust’s growth. Andrew will remain as trustee until an election takes place for his replacement in autumn, 2022.

In vacating the Chair, Andrew has expressed, “Thanks go to my fellow Trustees and the NZRLT team, led very ably by Chris Parsons, who have made the Chair’s role a joy to occupy. It’s a pleasure to hand over the reins to Kate Scott, 2018 Nuffield Scholar. NZRLT is a leadership organisation, and succession planning is a key outcome of successful leadership. In Kate we can see the next generation of Governors leading the organisation as we seek to attract and transform talent through our world class Kellogg, Value Chain Innovation and Nuffield programmes.”

On being elected Kate said, “I am honoured by the opportunity to step into the role of Chair, and am looking forward to continuing to work alongside the other trustees, the chief executive and the team to continue to deliver on our aspiration of growing world-class leaders for our country.”

 “It is a real privilege to be able to continue the exceptional work of previous chairs, including Andrew, who has led the organisation through some significant growth over the past few years.”

 “Stepping into this role at a time when New Zealand’s food and fibre sector is at the crossroads of significant change and opportunity, is both exciting and important. Leadership by farmers and growers will be fundamental to how we navigate what lies ahead. I am excited by the opportunity to strengthen our collective position through collaboration and teamwork, so that we can continue to deliver people who are capable of leading the food and fibre sector in the future.”

 “It is also a pleasure to be able to give back to the organisation that supported my own Nuffield journey and in doing so I strive to make those that have gone before proud of what we do for those that will come after us.”

Craige Mackenzie: Right place, right time.

Rural Leaders talked to 2008 Nuffield Scholar Craige Mackenzie about change, technology and precision farming. His business, Vantage NZ, helps remove the complexity around technology-enabled change, while
the family farm demonstrates precision in practice.

But as Craige explains, what really matters is mindset.

The foundations of a mindset.

Growing up, we knew the value of a dollar. They were hard to come by. We did the best we could with what we had. I was keen to get out and earn, so I finished school and went farming with my family. I learned early on that I enjoy pushing myself.

At 18 I travelled to the United States, instead of going to university. I saw the world for the first time, and it felt like we were all only limited by our imaginations. Coming home was a jolt back to reality. It was the 80’s and a tough period for farmers. If you have a hard time at any point in your career, the start is the place to have it. You learn how to survive early.

We took over the farm in 1984, buying it from my parents. We put in irrigation, expanded, and eventually removed all the stock from the system. We went into intensive seed production.

In 2006 we ventured into the dairy industry too, building up to 1240 cows at the peak. Then along came M. bovis. But it’s interesting, from adversity came opportunity. By having to cut the stocking rate down, we found our milk production per cow went up. We were on the efficiency journey, simply by doing the best we could in a tough situation.

Production is vanity. Profit is sanity.

In 2008 I did a Nuffield Scholarship, something I felt fortunate to receive. It meant travelling around the world for six months. My study topic was very broad, ‘Understanding the Carbon Footprint in Farming Systems.’ At the heart of it, I thought, if we cut inputs by 30% and still maintain outputs, we’ve reduced our carbon footprint by 30%, which in turn increased profitability.

While travelling I saw some intensive operations in Europe, broad acre framing at scale in the USA and Canada, through to small holder farms in China. It’s interesting to see what drives different decision-making and farming practises. Often these are influenced by subsidies and support mechanisms rather than efficiency, although I also saw some good examples of Precision Ag too.

Sometime after, I recall talking with Raj Khosla, the head of the International Precision Agriculture Association. He asked me to present at a conference, and I said “Ah Raj, we don’t really do precision.” He said, “…well you know exactly how many kilograms of fertiliser it takes to grow a tonne of wheat don’t you? You know what your inputs are. My friend, you are doing precision agriculture.”

Technology is a decision support tool, not a decision tool.

From then on, I understood what we were doing. We started thinking, how do we go faster? How do we do better? All of a sudden, it became easy to decide to invest in more technology to enable these things. So, we looked at crop sensors, moisture probes, electromagnetic mapping of soils, all sorts of new technology. But again,

the biggest change wasn’t the technology, it was our mindset.

One of the most important things about investment in technology, is profitability. The more you can reduce inputs while maintaining outputs, the more you are free to invest in technology.

You circle back around to re-invest your profit into the technology that reduces inputs. Like machinery that places a bottlecap of fertiliser on every plant. Exactly the right amount at exactly the right time. That leads to better environmental outcomes as well.

After our daughter finished her degree at Lincoln, we asked her what she wanted to do. We saw there was an opportunity to help farmers work smarter, to make more informed decisions. That’s when Agri Optics NZ was born. We’re exclusive Trimble dealers for New Zealand now too, offering a range of products under the Vantage NZ brand.

At the heart of it all is GPS technology: GPS, flow control, steering, automation, and land levelling software. GPS is the enabler though. Without GPS you can’t really do any of the other clever things that result in precision outcomes.

Is it better to go rabbit shooting with a .22 or a shotgun?

I gave a presentation in Bonn at a climate change meeting. Somebody asked me, what’s the silver bullet that fixes things? And I said, it’s not a silver bullet, it’s a silver shotgun.

We need multiple tools in a biological food production system. We need lots of levers to pull. Yes, you’ve only got short range with your shotgun, but you’ve got a whole lot of cover.

There’s no one thing that does it all though. So you need to carefully integrate all your tools into the farming system, rather than the farmer into the tool system.

Is the regulatory environment moving more arable farmers into precision?

The higher the regulatory pressure, the more people will work to get ahead of the challenges those regulations create. We need to continue to have as many tools on the shelf as possible to meet them. As tough as it’s getting, we need to be out in front of it.

I’d rather be having conversations with government and regulators, trying to constructively slow things down to help make the best decision, and create the best outcome for everyone, including the environment. To build the time needed to think about a more considered approach. There’s no advantage in putting regulations in place that are unachievable. None.

We’ve had lots of regulators here over the years. It’s hard for them to push regulation when you’re already past where they think they want to go.

If we can show we’re not leaching anything through the profile in the growing season, like water from irrigation, then it’s very hard for them to say we’re putting nitrates into the groundwater. Especially when there’s nothing getting past the roots. Having the data to show this is powerful.

Unlike GMO, is CRISPR a tool you’ll get to use?

The first thing is, CRISPR is GMO. Rob Horsch was at the forefront of GMO technology. He worked for Monsanto for 20 years on Roundup Ready, which is where it all started.

I had an interesting conversation with Rob a couple of years ago at a crab restaurant somewhere on the East Coast of the US. He said what you’ve got to remember is CRISPR is only going to make small changes in GMO technology. For example, GMO changes a normal wheat plant into a glyphosate Roundup Ready plant. Or equally, it changes a plant to being insect resistant. These are large jumps. Whereas CRISPR only makes small tweaks.

CRISPR is a bit like a pair of molecular scissors. You make small edits by cutting strands of DNA. It has huge applications for treating and preventing disease, correcting genetic defects, and improving crops.

There are changes with CRISPR that will be useful to New Zealand agriculture. Like ryegrass that reduces methane emissions. CRISPR could be a way for GMO to come in to New Zealand, as incremental, more palatable changes for consumers.

Has precision has been a way to stay competitive without GMO?

There’s two things that drive that. One, we don’t live in a country complicated by subsidies. A lot of farming around the world is. We run a business. We’ve had to make sure we are profitable. Precision practices help make that happen.

Two, when you travel like I did with Nuffield, you see the challenges that face the farming system when you’re not careful. Herbicide-resistant weeds are one of the challenges countries with GMO have steaming down the track at them.

Precision agriculture still fits even if you do have GMO’s. Because it’s really about the right product, delivered the right way, at the right time. It doesn’t matter which area of the food production system you’re in either: horticultural, arable, sheep and beef, it can fit every sector.

Will the future of farming look like the start of Interstellar, with autonomous everything?

We used to be sheep, beef and cropping, now we’re 100% cropping. Some of the crops we grow today: spinach, pak-choy, carrots, radish, have mostly evolved in the last few years because food production systems have changed.

We’ve got dairy cows on the Canterbury Plains, driven by the fact that the Waikato was too expensive. With irrigation, Canterbury was seen to be the right place. We know that some of that will go back the other way. And yes, there’ll be more automation, because labour is likely to remain an issue for agriculture.

We’ve been developing bigger machines to maximise production. As autonomous technology advances, the machinery will get smaller, smarter, and run for longer. It will be about maximising profitability. A profitability mindset will be the only one worth having.

We’re all looking further ahead into the future now too. It’s like driving a car, you’ve got a large window to look out the front and a small rear vision mirror. Yes, we should know where we’ve been, but really, we’re more interested in seeing where we’re going and what challenges are coming at us.

Challenges like synthetic fertiliser and pesticide use. Like shifts in consumer food preferences. We’ve got climate change and some water challenges too. All those things are going to shape what we do. They will have a big impact on how we operate and what a farm of the future looks like.

That’s where technology and an understanding of how you use water for example, becomes increasingly important. Soil moisture probes helped cut our water use by over 35%. We wouldn’t have thought our current water footprint per kilogram produced was even possible ten years ago.

Learn from your successes and imagine the next ones.

In 2016 we were fortunate to receive the ‘International Precision Farmer of the Year’ award.

We worked hard for it, but some of our success came from the fact that we live in an environment where you can grow pretty much anything: high yield wheat, ryegrass, many crops.

We’ve got water. We’ve got access to fertiliser and technology. So compared to many places globally, we have a wealthy environment.

We have challenges, but we have many opportunities to be successful here too. I do believe we’re only limited by our imagination as to what we can do, and what we can achieve.

Follow the link to read Craige’s Nuffield report Understanding the carbon footprint in farming systems, released in 2008.

Connect with Craige on LinkedIn.

The Mackenzie Study – a view of leadership

The Mackenzie Study – a view of leadership

The Otago Business School and the Department of Economics recently conducted research on behalf of The Mackenzie Charitable Foundation and The New Zealand Rural Leadership Trust.

‘The Mackenzie Study’ revealed remarkable results on the personal gains in entrepreneurial skills attributable to participation in the Kellogg and Nuffield Programmes. It is Nuffield Scholars’ broad and consistent level of achievement over time, that resonates most.

Preliminary findings are a compelling case for anyone considering applying for a 2022 Nuffield Scholarship, or looking to develop their leadership ability through the Kellogg Rural Leadership Programme.

A comprehensive survey of Nuffield Scholarship Alumni was conducted in June this year, with invitations sent to all 135 living alumni.

The study had an unusually high participation rate of over 50%, especially given the flooding in Canterbury.

We’ll be presenting more results in due course, including comparisons between alumni and current cohorts. For now, here are just some of the findings demonstrating the professional accomplishments of Nuffield Scholarship Alumni.

Each result is a strong call to potential applicants for the 2022 Nuffield Scholarships, to apply before midnight this Sunday, August 15.

The new Value Chain Innovation Programme

Innovating for our fast-changing
value chains.

A recent addition to The New Zealand Rural Leadership Trust’s cache of programmes is the VIP. The Value Chain Innovation Programme delivers a truly immersive experience, created to meet a growing need for strategically capable leaders in our food and fibre systems.

It is for those who are passionate about developing their leadership style, growing their networks, and contributing to their business and community.

Driving innovation in food and fibre.

The Value Chain Innovation Programme delivers two weeks of immersive learning, focused on strategic value chain analysis and design. The programme is a facilitated journey along ten or more established, disruptive, and novel value chains, delivering a sector and pan-sector view.

It connects participants to New Zealand’s key value chain influencers and accelerates their ability to adapt to a fast-changing environment.

  • It expands their entrepreneurial capability.

  • It builds advanced competencies.

  • And it develops a new mindset on food and fibre innovation in domestic and international markets.

Applications are open until 28 November 2021.

The programme spans two weeks for the industries immersion. Participants then return home and have three weeks to produce a value chain innovation report.
The course structure is as follows:

Phase 1: Virtual masterclass.

As a build-up to the journey, participants attend a virtual masterclass via zoom, of 1 -2 hours. This covers the current landscape within New Zealand’s value chains and what is likely to emerge in the future.

Participants then submit a short PowerPoint overview on their own value chain, or one they wish to explore.

Phase 2: Value chain immersion 16-28 January 2022.

Participants assemble in Auckland on the 16th. They then undertake two weeks of facilitated field trips through the North and South Islands.

The tour culminates in Christchurch on the 28th.

Phase 3: Extramural value chain innovation report.

Work on an individual value chain innovation report. This may be submitted as a PowerPoint.

Ready to take the next step?

For any queries contact Lisa Rogers +64 21 139 6881 or email lisarogers@ruralleaders.co.nz

Nuffield five for five.

Image:Nuffield Scholars in study [supplied]

With five days to go until applications for the 2022 Nuffield Scholarship close, we thought we’d give five reasons as to why receiving a scholarship now, may represent a quantum gain in benefits over previous years. So calling all potential Nuffield Scholars, here’s some more food for thought.

  1. There have never been so many of New Zealand’s best business leaders and innovators in the country at the same time.
    There are a few silver linings to the global pandemic. One might be the number of influential people affiliated to innovation and the food and fibre sector, who have returned home. While their move may not be permanent, now is the time to meet and connect with them. Nuffield can help with that.

  2. With a programme that has adapted to the global pandemic, scholars currently have more flexibility, closer to home.
    We face many challenges right now. So, being away from family, farm and work could be tough on some. As a result of the global pandemic restrictions, the programme has adapted successfully by adding a deeper local layer, along with virtual and global input.

  3. No matter what happens with regard to global travel, Scholarship recipients still receive $40,000 to conduct research.
    Whether the borders open up or not in the short to medium term, the Scholarship funds are not adjusted. In a situation where the borders do open, your global travel component will continue, safely.

  4. Nuffield Scholars’ experiences and enhanced skillsets are increasingly in demand.
    As the rate of change in food and fibre and beyond increases exponentially, Nuffield Scholars’ exposure to research, innovation and leadership development, means their knowledge is always needed in governance and industry.

  5. Scholars will be part of the new Value Chain Innovation Programme (VIP).
    Two weeks’ immersion into more than ten of New Zealand’s established, novel and disruptive value chains.

    The Value Chain Innovation Programme introduces Scholars to value chains beyond their own. It represents an opportunity to meet, draw ideas from and connect with people across many industries.

    Thinking of launching a product, or adding another to a range? This is just one way the VIP can help.

Want to be part of this? Apply now.

Back to the August 2021 issue of The Rural Leader.

Tracy Brown on Country Life on Radio New Zealand

Tracy Brown

On 4 June, our Tracy Brown, one of our 2020 Nuffiled Scholars, was a guest in the Radio New Zealand’s Country Life programme.

In this interview, Tracy talks about her recent experience as a Nuffield Scholar on the National Focus Programme.

Interested in the process of change in Dairy Farming, Tracy is focused on getting dairy farmers onboard with doing the right thing – through improved actions for the environment and better connections with community. A big part of this is improving dairy farming’s social licence to operate, or right to farm – that is, helping the public understand why dairy farmers do what they do.


Listen to the full interview here.

Tracy Brown is 2020 Nuffiled New Zealand Farming Scholar, Chair of the DairyNZ Dairy Environment Leaders Programme, Chair of the Ballance Farm Environment Awards Alumni, and is a farmer representative on the Dairy Environment Leadership Group.

2021 Food and Fibre Sector Insights Report

2021 Nuffiled New Zealand Farming Scholars Insights Report

Dead-ends or transformation - Redesigning NZ farming to thrive through change.

The environmental, social and economic contexts in which we farm and grow are changing rapidly. The pressure many primary sector New Zealanders feel is the collision of ‘business as usual’ with accelerating forces of change. Under these new conditions, protecting long-held structures and models becomes untenable. To thrive in a challenging new world, we must choose to self-disrupt and transform fundamental parts of our sector: however difficult that process may be.

This is the core insight of the Nuffield 2021 ‘World Tour of New Zealand’ – a redesigned Nuffield Farming Scholarship experience that saw 10 emerging primary sector leaders travel the length of the country to gather insights into the challenges and opportunities ahead.

This report is a culmination of those insights, as viewed through five pillars fundamental to a thriving NZ food and fibre sector:

Incentives – How the end of the ’farming for capital gain’ model is forcing us to redefine value, and restructure our organisations to capture it.

David Eade and Ben Anderson

Innovation – Mapping innovation potential across the sector to find what separates the status quo from the game-changers.

Shannon Harnett and Ben Mclauchlan

People – How leading organisations put people at the centre of what they do.

Lynsey Stratford and Edward Pinckney

Silos – How systemic silos across leadership, research and data management are restricting the potential of the sector.

Philip Weir and John Foley

Leadership – Why transformation must be led by values and purpose-driven leaders.

Tracy Brown and Daniel Eb

This report builds on the 2020 Nuffield Scholars Insights and represents the start of our individual study in chosen areas. We encourage those who wish to support our research to get in touch – our contact details are included throughout.

Finally, our sincere thanks to the many hundreds of primary sector New Zealanders who shared time and insights with us along the way. While there is a need for great transformation ahead, your pride, passion and talent are a reminder that we can and will get there.

Ngā mihi nui

The 2020 and 2021 New Zealand Nuffield Farming Scholars

Download your copy here


Sophie Stanley on agri-tech, AI and art classes

Sophie has been busy. Passionate about creating meaningful changes to the way we eat, and how that connects back to our planet – each step on her career path seems well placed to help make that happen.

Sophie’s Nuffield research paper, ‘Harnessing Social Media in Agriculture’, was followed by joining agri-tech start-up Figured, moving to Nebraska to launch it in the United States.

She returned to New Zealand in 2019 to join Autogrow and later WayBeyond, providers of artificial intelligence solutions for controlled environment farms. Sophie joined the board of the Dairy Women’s Network not long after.

Now standing at the intersection of agriculture, digital technology and innovation, we asked how the Nuffield Scholarship has helped expand her thinking.

“Before I received a Nuffield Scholarship, I was focused on the pastoral farming sector. But then [on the Global Focus Programme] you’re thrown into everything from row cropping to aquaculture. You get to see so many things. I met lots of interesting people in the agri-tech space too, from all over the world. I was exposed to a lot of diverse thinking, ways to solve problems, and to technology being used in different contexts. So yeah, the interest in agri-tech was sparked.”

On the potential of technology.

“When I came back to New Zealand, I noticed huge gaps, particularly with growers. Some hadn’t innovated for twenty years. And so, they were struggling to satisfactorily address challenges like consumer dietary preferences, traceability demands and sustainability evidence. New technology is the perfect solution to help address those things.

We can have a thriving, efficient agriculture sector using technology and at the same time achieve the sustainability and climate change goals we might have as a nation.

This is where social media is beneficial. There are always trends or signals that appear, often first on social media – signposts of the future. We need to start proactively picking up on those signals. One of my personal beliefs is to have a bias towards action – just make decisions and course correct later.

In the tech industry we have this concept of MVP, or Minimum Viable Product. It’s the quickest time you can get something of value out to a customer, so that they can try it, then you improve it.

We’re seeing the same thing across agriculture. People are asking, why don’t we just try something and see how it goes? And it doesn’t have to be solving climate change. Because that’s a big problem. It’s a very complex problem.”

We should instead ask, what is the smallest piece that we can carve off and solve? We need lots of players solving little pieces of that bigger problem. And eventually, we’ll all solve it.

On thinking differently.

“I started going to art classes recently – learning to look at problems in new and creative ways. It’s interesting to see people’s differing approaches to the same task – like painting a chair in the middle of a room. We all saw it from different perspectives – but from those perspectives you build a new picture. I like thinking about how we can apply that to the way we look at things in our industry – even just allowing me to approach my job differently.

I attended BOMA, E Tipu recently. One common thread running through many of the speakers was this idea of reframing challenges so that we tackle them from the opportunity rather than the problem.

What really stood out for me was hearing from Geoff Ross. He studied agriculture, but then he focused on creating great consumer brands like 42 Below Vodka.

He presented an aspirational and inspirational idea, something that could galvanise the primary sector. This idea was, could New Zealand be the world’s first climate positive farm? That’s an idea worth exploring. With that idea we know consumers would want to buy from us.

This ties back to my Nuffield social media research as well. Three years ago, you probably wouldn’t have heard about regenerative agriculture for example. Now, because of stories shared on social media, consumers have started to ask – is this produce from a regenerative agriculture ecosystem? Supermarkets like Whole Foods in the United States recognise this too, awarding New Zealand lamb company Atkins Ranch with their Supplier Award for Regenerative Agriculture Commitment.”

I’m interested in how we might catch the tailwind of these signals and ideas to get ahead of the curve too. I think telling better work stories can make that happen.

On Artificial Intelligence in agriculture.

“AI, the version without the gloves, is well and truly here – even still, people get scared of those two letters, AI. That it’s going to take everyone’s jobs and make us all irrelevant. For a different viewpoint, I went to TEDx Auckland recently.

There, Will Hewitt spoke about how medicine is using AI. He quoted Eric Topol who said, “AI won’t replace doctors, but doctors that use it will replace doctors that don’t”. And I think in turn you can replace ‘doctors’ with growers or farmers.

…AI won't replace doctors, but doctors that use it will replace doctors that don't. And I think in turn you can replace that word with growers or farmers.

At WayBeyond we find AI is most useful to growers for modelling six weeks ahead, to predict how many tomatoes they’ll have to meet their commitments to supermarkets. They’ve got thousands of data points, from temperature, from plant growth measurements, from colour change, so many things. That’s a lot of complex data for a human to process. They might get to 80% accuracy in a model.

Now, if you can use AI, you can continuously look at these data points and at the correlations between them. You go from 80% to 90% pretty quickly. The impact of that could be millions of dollars to the bottom line for large scale growers – and hugely reduced food waste.

There’s plenty happening within an operation that a computer just isn’t going to see though. You still need to walk the greenhouse. There are tweaks the grower needs to backfill with their experience.”

So, AI is a support tool for people to make better decisions, not the end of all our jobs.

On the next big leaps in agri-tech.

“They’ll be around solutions that are focused on sustainability. Because it’s something that consumers are driving and it’s important in terms of our shared planetary goals.

We’re going to see more around planetary accounting and carbon, things like that. Consumers want produce they can feel good about, produce that contributes to their morals and ethics.

We’re starting to think about how we can be more sustainable in aquaculture and commercial fisheries. We heard a bit about that at BOMA as well.

We’re in the very early stages of where we could be with artificial intelligence and neural networks. There’s likely to be many more technology applications here.”

…creating a digital twin of a plant or even a cow, would mean we can model and predict so many possible outcomes.

“Things like creating digital twins* of biological systems, and plants too. Digital twins have already been used with aircraft engines and other complex machines. Bringing it into a biological space and creating a digital twin of a plant or even a cow, would mean we can model and predict so many possible outcomes
– like the impact of disease. It’s something we’re looking at within controlled environment growing.”

On making good things happen.

“We’re really focused on return on investment for our grower customers – being able to show the benefits of an innovative change. The innovation must provide value back to them. So, whenever we’re doing a proposal, we’re always showing what the return on investment will be – to the bottom line and to the environment too.

Real industry-wide change will only happen if we hear those stories. Stories about the leaders breaking new ground for the rest of us to follow. And again, social media is key here.

At the end of the day, our customer is that person on the other end of the tweet, or the Instagram post. They’re buying our products, especially when we’re using all the technology at our disposal to do things better, not just by the environment but by future generations too.

I want to help make meaningful change in the way we eat, and the way that connects back to the planet. I’d like to be part of telling the stories that help connect and create solutions for change.”

I think by tackling little parts of big problems, using technology and sharing the stories that inspire others to act, we’ll get there together.

*A Digital Twin is a virtual representation of a physical object or process. It enables the testing of scenarios under varying conditions.

Associate Member for Owl Farm Management Committee

Owl Farm is located near Cambridge, Waikato; it is a 144ha (effective) demonstration dairy farm set up through a joint venture between St Peter’s School and Lincoln University.

A primary goal of the farm is to develop and share world-class resources, information, and on-farm practices with the dairy industry, particularly in the Waikato. We are doing this by applying proven research and extensive monitoring so that Owl Farm becomes an exemplar in production, financial, environmental and people performance while remaining focussed on building and maintaining high people and animal welfare standards.

The on-farm team is supported and guided by the Farm Management Committee, an experienced group of advisors with a broad range of skill sets representing our industry partners: DairyNZ, Fonterra FarmSource, Ballance Agri-Nutrients, PGG Wrightson Seeds and Westpac, together with farmers, St Peter’s and Lincoln University.

The Farm Management Committee also seeks to provide opportunities to grow and develop governance skills in young farming leaders, through an Associate Member position.  This position is for a period of 18 months, and the successful applicant will be supported as they learn the principles of governance.

Applications are currently being sought from farmers in the Waikato/Bay of Plenty area.  They should be already demonstrating leadership capabilities, and looking for an opening into governance, whilst also helping Owl Farm achieve its goals.

The application form FMC Associate Member Application 2021 gives more information.  If you are interested in this position, please complete and return the form via email to jo.sheridan@owlfarm.nz before Friday 30th April.

Two Kelloggers are finalists for the Fonterra Woman of the Year Award

Belinda Price

Rebecca Miller

We’re very excited for two of our 2018 Kelloggers Belinda Price and Rebecca Miller (along with one other finalist) who were named this month as this year’s finalists for the Fonterra Dairy Woman of the Year award.  Belinda who is a sharemilker based in Whanganui and Rebecca who is a Dairy Farmer from Ashburton are both in the running for the respected industry award managed by the Dairy Women’s Network.

Well done Belinda and Rebecca, and we wish you both well at the Award’s Ceremony on 8th April, when the recipient of the Award will be announced.

Read the full story here:

Fonterra Dairy Woman of the Year finalists focus on supporting other dairy farmers