2026 Nuffield NZ Farming Scholarship. Apply by 17 August 2025. Read More...

Apply for 2026 Nuffield NZ Farming Scholarship by 17 August 2025. More details...

A principles-centred leadership model for Aotearoa New Zealand’s Food and Fibre sector. 

In 2022, the Food and Fibre Centre of Vocational Excellence commissioned New Zealand Rural Leadership Trust to research and design a leadership development ecosystem for Aotearoa New Zealand’s Food and Fibre sector.

The first report looked at the state of leadership development in the sector.

This new report, A Principles-centred Leadership Model for Aotearoa New Zealand’s Food and Fibre Sector, builds on the findings of that first report.

The Principles-centred Leadership Model proposes three impactful elements. Each element can be considered separately, though real power comes from all three elements being applied together.

The Model states that leaders who truly lead unleash their potential and that of those around them. In doing so, they create an exponential impact for the Food and Fibre sector and for Aotearoa New Zealand.

The Model combines three major elements to be applied holistically:

  1. The Food and Fibre context, which is significant to New Zealand’s wealth and wellbeing, is founded on an entrepreneurial spirit and requires leaders to be grounded practically, environmentally, culturally and in their communities.
  2. Food and Fibre Principles. Feedback from the sector has been distilled down into three leadership principles, people, service, and teams.
    1. Leadership starts with knowing and understanding people – if you wish to influence others, first know yourself.
    2. Leadership is about the service and accountability, not status – you wish to lead, serve.
    3. Leadership is a team sport. Leaders build teams and teamwork – if you wish to generate power, share it.
  3. Three dimensions of true leadership.
    Who we are is at the core of why, what, and how we lead. To truly lead requires more than physical and practical behaviours, it requires more than the psychology of hearts and minds, true leadership requires the leader to do the internal work to truly know themselves, their wairua, and lead from within.

    The best leaders then also see beyond the horizon and lead those they serve through the changing context, for the purpose of a thriving future and in a way that unleashes the potential of those they lead.

If we create pathways for people to develop and take on increasing responsibility in the Food and Fibre sector can have a multiplier effect on Aotearoa’s future prosperity that goes beyond the impact that leadership systems in other sectors can create.

The next phase of this project is the development of the leadership handbook – available 2024.

We look forward to sharing more on the project over the next few months, but should you wish to discuss the leadership model further, please reach out to Lisa Rogers, CEO Rural Leaders, at lisarogers@ruralleaders.co.nz

Click on the image to access the report.

Engage – a Rural Leaders and Lincoln University programme collaboration.

Engage is designed, developed, and delivered collaboratively by the NZ Rural Leadership Trust in conjunction with Lincoln University (Dr Victoria Westbrooke), and with funding from the Ministry for the Environment.

The first pilot for a new programme ‘Engage’ wrapped up after an inspiring and highly interactive three days, spread across workshops, field trips and hearing from industry leaders.

Facilitated by Dr Scott Champion, Engage bridges the knowledge gap for individuals aimed at those with moderate to low knowledge of the sector. Engage is ideal for those connecting to the Food and Fibre sector, particularly in farmer-focused roles such as policy, advisory, or regulatory.

Engage really is a case of seeing the need and addressing it. One of the challenges people entering the Food and Fibre sector can face is acquiring enough knowledge and skills to approach and speak to farmers collaboratively.

Engage is designed, developed, and delivered by the NZ Rural Leadership Trust in conjunction with Lincoln University (Dr Victoria Westbrooke), and with funding from the Ministry for the Environment.

The three-day programme included speakers, workshops, and visits to two impressive farming operations: arable-mixed (Hamish Marr and Stuart Marr), and dairy (Matt Iremonger).

Our sincere thanks to both Hamish, Matt and to all of the industry leaders who shared their time, knowledge and insights with the group (Mel Poulton, Jess Smith, Mike Peterson, Ian Proudfoot, Sam Mander, and Denise Beswell from Scarlatti).

Engage is now into it’s second pilot as well as the third of five bespoke programmes for a large organisation. If you’d like to know more, or to book a team member or group on the May 1-3 programme, contact Dr Lyndsey Dance, Programmes Manager at Lyndseydance@ruralleaders.co.nz

Lisa Rogers appointed CEO Rural Leaders.

Press Release: Lincoln, 28 July 2023.

The Board of the New Zealand Rural Leadership Trust (Rural Leaders) has announced the appointment of Lisa Rogers, current General Manager, to the role of Chief Executive Officer.

Rogers brings nearly six years’ expertise and knowledge gained as Programmes Manager and more recently, as General Manager of the Trust.

Rogers replaces former Chief Executive Officer, Chris Parsons, who resigned in April to take up the Chief Commercial Officer role at MyFarm Investments.

Since joining Rural Leaders in 2017, Rogers has led its highly respected programmes. These include the Kellogg Rural Leadership and the Value Chain Innovation Programmes. She has also helped steer the Nuffield New Zealand Farming Scholarship, which sees up to five sector leaders embark on a period of research and international travel each year.

Bringing professionalism and insight to the Trust’s long-established leadership development platforms, Trust Chair, Kate Scott, also welcomed the stability and expertise Rogers offers.

“We are excited about Lisa’s appointment and what it will mean for the Trust. Lisa will ensure continuity of our projects, such as the Food and Fibre Leadership Development Project while also delivering a steady operational and strategic momentum, both for our investing partners and for our team.”

Rogers brings a deep understanding of Rural Leaders’ operational and strategic ambitions, along with a wealth of pan-sector influences and knowledge gained from senior management roles in food and fibre, extraction and banking and finance.

“Lisa not only brings her valuable experience to the role, she is, at her core, genuinely passionate about the people in food and fibre and the growth of its leaders,” adds Scott.

As General Manager, Rogers has been acting in the capacity of interim CEO of Rural Leaders since May. 

Mel Poulton – Transformation before transaction: The potential of NZ’s Food and Fibre IP.

Mel Poulton is a farmer first and foremost, running a sheep and beef farm based in the Tararua District. She is also finishing her tenure as New Zealand’s Agriculture Trade Envoy.

Awarded a Nuffield Scholarship in 2014, Mel completed her research on
Capturing Value: Building a sweet spot between trade negotiations, market access and the exports of expertise.

Listen to Mel’s podcast above or read the transcript below.

Bryan GibsonManaging Editor of Farmer’s Weekly.

Welcome to the ‘Ideas that Grow’ podcast. I’m Bryan Gibson, Managing Editor of Farmers Weekly. This week I’m talking to agricultural trade specialist and farmer Mel Poulton. Now, you were a Nuffield scholar in 2014, is that correct?

Mel Poulton 
– 2014 Nuffield Scholar, farmer, Special Agricultural Trade Envoy.
Correct.

BG: I understand you did your Nuffield Scholar Report on agricultural IP and how to best send it out into the world and also get the best value for it. Can you tell us a little bit about what you found out?

The untapped potential of New Zealand’s agricultural IP.

MP: At the time, as a food producer and somebody who, through our levies was investing in New Zealand science, research, and development for New Zealand farming to give us a competitive edge in the world, it was a concern to me to hear that our IP was being effectively given away in the hope of an FTA for market access. That was how I was certainly interpreting it at the time.

I spent a bit of time traveling to different nations around the world looking at IP trade, market access, and looking at what went well and what didn’t, what could we learn from that, and is this even a good idea for New Zealand? I came back with the conclusion that actually, given who we are and what we do and our constraints, leveraging our IP is a really good strategy for New Zealand.

But I wasn’t convinced that we were doing it well, and I felt like we needed to better value or recognise our IP, value our IP, package our IP, and then be able to leverage value from it, not just by way of the hope of market access through an FTA, because we’ve seen in recent years what can happen with economic coercion and suddenly markets being closed to us. 

Food and Fibre’s intellectual property opportunity.

So, if you end up giving away your IP and then those markets close, what have you got left? Some people might disagree, but I think that’s a relevant concern that New Zealand needs to be really mindful of with regard to its strategy and how it navigates its way in the world and how it leverages its IP.

How do we do it in such a way that those that have invested in that IP can extract value from it, short, medium, and long term, for the good of New Zealand and for the good of our Food and Fibre Sector and our people who have invested.

BG: A better strategy needed on the intellectual property front. Very good. Now, of course, you’re just finishing up a term as the Special Agricultural Trade Envoy (SATE), which means in terms of market access and trade deals and the world food system, you’d have widened your scope on things to more than just intellectual property, to food itself. But are there similar themes at play there as we try and extract value from our agricultural sector.

MP: There’s an enormous amount of opportunity for us to extract value from our IP in ways that we haven’t really considered before, or broadening it a whole lot more than what we do. Thinking about that in the context of a growing global population with a real concern around food security and even more importantly, nutrition security.

Then given the challenges of climate change and the environment and the constraints that’s putting on food production in different parts of the world, I feel confident given what I’ve seen in recent years and the travels that I’ve done both on my Nuffield Scholarship and since then as SATE for New Zealand. I think there’s an enormous opportunity for food production to increase in many parts of the world and especially those countries with developing agriculture. I think there could be small changes made that generate big gains.

Working together with developing agricultural nations for mutual benefit.

Some of these countries with developing agriculture have potential to really lift production. Whereas New Zealand and parts of Europe, for example, feeling more and more constrained as to how much more food production they can actually lift.

The talk is that New Zealand feeds 40 million people. Well, that’s barely feeding one city. Mexico City itself is 40 million people. When you think about the scheme of things in our place in the world, how do we strategically position ourselves to be good in the world and good for the world and continue with a transaction strategy that grows really awesome food and beverages that are highly nutritious and safe?

And also has the integrity behind it with regard to environment and climate and all the other factors around labour and all of the environmental, social, and economic factors that make up the back story to our product.

So we’ve got to be able to have that integrity, but also recognise what our potential for lifting things further for New Zealand. How do we leverage off the strengths that we have as a nation? I think there’s huge potential to be able to work with, learn together with, and build together with, other countries with developing agriculture and leveraging our IP, but not selling it as it is, but leveraging it and adapting it to create something new.

BG: So, it’s far more than just selling a product or an idea and leaving it at that. It is working with the people on the other end of the transaction long term.

A shift to transformation before transaction.

MP: Well, it’s effectively transformation before transaction. If you were to put value on or weighting on it, historically, we’ve had a transaction approach to things. I think there’s still a future for us in that because we grow and sell food to the market – that earns us revenue. I think it’s going to be for the growing needs of New Zealand and the economic growing needs of New Zealand, that we need to figure out how we grow further.

If we’ve got constraints here, then how do we grow together with others being good for the world and good in the world? It’s actually going in there with humility and saying, well, we’ve learned some stuff in our context, we recognise that you’re operating in a different context, we understand you’ve got goals and vision for growth for yourselves, so how can we work together, learning from our IP and a principles approach, to develop something entirely new that could actually help you achieve your goals and help us achieve our goals.

BG: That makes sense. In a finite environment, if one sector has reached their limit, then the only logical place to go is to help others up their production to a level where they can sustain themselves better. 

Further trade ties with India and the role of humility.

MP: I was just in India a short while ago, and they really want us to be investing there. The challenge for New Zealand is that we’ve got stories, we’ve got examples, we’ve got experience investing in other countries. Some of the challenge around that is sometimes we’ve gone in a little bit proud and arrogant, taking a copy and paste approach that hasn’t necessarily worked because you’re operating in a completely different system, a completely different environment, and operating context.

Copy and paste won’t work. It won’t work in many countries because New Zealand is unique in that it is an island nation, small, tight-knit ecosystem, driven by a temperate maritime climate. Just copying and pasting that, there’s very few places in the world you can do that in. That’s why we’ve got to shift our thinking to learning, growing and working together with others to create something entirely new that works in the operating context for them and also works for us.

BG: When you read about the possibilities of doing more trade with India, quite often the first thing you hear is, ‘yeah, but they won’t take our dairy products’. And so deal’s off the table. But I think what you’re saying might be that it’s a bit more nuanced than that, and there are things we can do and we should be doing?

MP: It’s most certainly more nuanced than that. I suppose my take home message from my time in India is – there’s a bunch – the first one is, we really do have to conduct ourselves with humility. I think from those that I engage with in India, they have an allergic reaction to anything remotely arrogant, remotely hinting of a colonialism approach. So, if we even begin to think that we can conduct our way without humility and without deep, deep respect and without a hunger to learn and understand and focus on building relationships, I think we’re going to go nowhere fast.

At the same time, they really do want to grow. They’re grappling with some big challenges, and they’ve got enormous potential to lift by doing small things really well. Talking to the Indian High Commissioner to New Zealand, they really do want us to be investing there.

But again, this is where we’ve got to be thinking about a broader picture than just a single process investment. We’ve actually got to be thinking about how do we grow the whole ecosystem. It’s government to government, industry to industry, farmer to farmer, company to company, people to people.

It’s building all of the ecosystem that is an Indian centric one, or whatever country it might be in the world, something that really works so that whatever investment we do there, it’s going to be successful. But we can be guaranteed it’s not going to be a copy and paste of what we see here in New Zealand. We have to completely shift our thinking altogether.

BG: Now, I mean, our food production ecosystem here in New Zealand is pretty well developed and pretty really well thought of, do you think it’s well placed to meet some of these global challenges?

The value of New Zealand’s Food and Fibre ecosystem and its people.

MP: I have no doubt in my mind that one of our greatest strengths and most undervalued strengths is our ecosystem. By that, I mean all of the folks that are working for New Zealand and in New Zealand companies and the Food and Fibre Sector offshore, including our diplomatic teams. I think we’ve got amazing people in the MFAT and MPI and different government ministries who are working hard for the success of our sector offshore when they’re engaging on the certification and standards and all sorts of things.

We’ve got great people across our sector, good organisations who are absolute experts in doing things that food producers wouldn’t even dream of doing. These people are technically competent, highly skilled, and very effective at their job. Then we have all the folks working in our industry good organisations. You’ve got all the processors, exporters, packers, all exceptionally good at what they do for our sector. Then we’ve got all of our service sector too. No farmer would be able to operate without our service sector.

Then underpinning the whole lot is the science, academia, and research that goes on, that’s delivered the knowledge over the years. We’ve got to keep investing in that science, research, and development because they underpin our success. Then without the food producers themselves who are innovative, creative, solutions focused, businesspeople who are juggling so many variables and navigating their businesses without subsidies, to generate revenue for New Zealand. It’s just an exceptional ecosystem that works together.

The ecosystem is tight, it’s well linked, and relative to similar ecosystems in other countries, New Zealand has something special where we can turn on a dime, we can make decisions, and we can react and can also pre-empt and get ourselves on the front foot to capture opportunities globally as well. I think that was most recently best demonstrated through COVID – just watching how the whole ecosystem came together to navigate it. I’m not saying it was easy. But relative to other countries, New Zealand navigated that well. Our sector navigated it well. There’s a lot we can be proud of about that.

Staying nimble, flexible, and adaptable in a fast-changing world.

BG: And as we know, there are a lot of other shocks around the world now that need to be navigated. So it looks like it’s all shoulders to the wheel again, isn’t it?

MP: It’s all on. What we’ve got to work hard to do is make sure the top two inches of our thinking and our head space is in the right place, make sure we’re positive, we’re constructive, we’re focused on the priorities, we’re rational and logical in the decision making that we’re doing. That we’re taking an integrated systems approach to it, and that we stay nimble, flexible, and adaptable.

Sometimes life happens where a shock is something you can bounce back from. Sometimes it’s a shock where things are forever changed and it’s never going to be the same again. That’s where we’ve got to have plasticity, where we’ve got to be able to be sure of our core values, who we are, what’s important, and be able to reshape ourselves to be optimally placed to navigate what’s in front of us.

A Food and Fibre Sector under the pump.

BG: So, Mel, we’ve been talking about big picture issues for global farming, how does that square with what New Zealand farmers are facing at the moment? How will that work for them?

MP: I suppose when we’re talking about a big picture strategy for New Zealand, we really need to be thinking about how we strategically position ourselves on the global stage in the long term in such a way that we try to deliver short-, medium-, and long-term return back to New Zealand. We’ve also got to acknowledge the fact that right now, there are many farmers, food producers, packers, exporters that are really under the pump big time right now, especially those that have been hit by the weather.

There are folks down in Ashburton and West Coast that are still recovering from the damage that they sustained in recent severe weather events. We’ve got to be mindful that people are under enormous environmental, social, and economic pressure right now.

We need to keep in mind that when we discuss these big picture strategies, we’ve got to be able to look after our people, look after our businesses, look after our environment with the here and now. And how we build the recovery to be able to be best positioned from a market facing point of view, but also just how do we find our place here in New Zealand in this new operating context we’re in at a domestic level, but also at an international level too.

There’s a lot of balls that we’re juggling and it’s complex. I suppose my point really is it’s all fine and well talking about big picture strategy, but we’ve got to look after the people and be acutely aware that we need to be able to get the support, the enabling infrastructure, the enabling business environment, and context to be able to help people recover and stand back up.

Remoulding and reshaping to fit a changed environment.

In some cases, that whole plasticity piece, we do have to remould and reshape, and that might look entirely different to what it was in the past. Because in some cases, with some life events it’s never going to be the same again.

So we need to be giving people scope and space to be able to remould, reshape and create something that is still true to its core values, but looking quite different because it’s in a different operating context – it can’t go back to what it was before.

BG: Thanks for listening to Ideas That Grow, a Rural Leaders Podcast in partnership with Massey and Lincoln Universities, AGAMRDT and Food HQ, this podcast was presented by Farmers Weekly.

For more information on Rural Leaders, the Nuffield New Zealand Farming Scholarships, the Kellogg Rural Leadership Programme, or the Value Chain Innovation Programme, please visit ruralleaders.co.nz

Hamish Marr – Glyphosate, Nuffield, and cropping today.

Hamish Marr is a fifth generation mixed arable farmer from Methven, Canterbury. He received a Nuffield Scholarship in 2019, completing his research on the topic
Can we farm without glyphosate?

Hamish is Vice Chairman of the New Zealand Seed Authority and is involved in two groups at the foundation for Arable Research, the Research and Development Advisory Committee, and ARG – the Arable Research Group here in Mid-Canterbury. 

Listen to Hamish’s podcast above or read the transcript below.

Bryan GibsonManaging Editor of Farmer’s Weekly.

Welcome to the ‘Ideas that Grow’ podcast. I’m Bryan Gibson, Managing Editor of Farmers Weekly. With me today is Hamish Marr. G’day, Hamish, how’s it going? 

Hamish Marr – 2019 Nuffield Scholar and mixed arable farmer.
Good thanks, Bryan.

BG: And where are you calling from today?

HM: I’m calling from Methven, about an hour, southwest of Christchurch. Lovely winter’s day here.

BG: And you run a farming operation there?

One farm, five generations of farmers.


HM: Yes, we’ve got a 500-hectare mixed arable farm, 400 hectares of different cereal crops and small seed crops, and we have pasture enterprise on the side of that. So, we run dairy heifers twelve months of the year, and we have finishing lambs in the autumn and dairy cows in the winter.

BG: How’s the year been for you so far?

HM: Well, it’s been mixed. I mean, we had a tremendous harvest with great weather at harvest time and good yields across the board, and a pretty good autumn. So Canterbury is flush with feed this year as opposed to other seasons just gone.

BG: That’s good to hear. And have you been doing that for a while?

HM: Yes, our family has been on our place since 1873. I’m the fifth generation. If any of my children decide to carry on, they’ll be 6th generation. So, you were here for a wee while.

BG: It’s great to see a farm that’s handed down through the generations and is still thriving.

HM: Yeah. I mean, me personally, I did a BCom Ag in the late the late nineties. And then was a Field Officer for Ravensdown Fertiliser for four years and then came home to the farm in about 2005. So, I’ve been farming not quite 20 years now.

The Nuffield experience.

BG: You were a Nuffield Scholar a couple of years ago. How did you find that experience?

HM: Look, there’s probably not words that can describe it.

A once in a lifetime, life changing, very humbling, eye-opening, eye-watering year of my life. Looking at everything in food production, how we live, farming and politics and everything in one year, it was amazing. Fascinating. I think you ask every Nuffield Scholar; they would say the same thing – beyond their wildest dreams.

Glyphosate use in New Zealand.

BG: Now, your studies focused on the use of glyphosate, which is often a contentious issue in agriculture these days, isn’t it?

HM: Well, it’s very contentious, and that’s the reason why I chose it. I chose it because it was in the news a lot at the time, and there were rumours in New Zealand and certainly around the world, that it was going to be deregistered.

Our farming systems, certainly the farming systems in Canterbury here, and most of New Zealand, where the use of Roundup underpins how we do things and how we move between pastures and crops. If we took that away, it would completely change the way we do things. I wanted to understand how our production systems would look if we were to do away with it.

BG: Obviously, as part of your studies, you do a bit of travel abroad. What did you find out about how different nations use glyphosate around the world?

Glyphosate use overseas.

HM: I spent a year looking at farming systems all around the world, and I hate the term conventional farming, but I looked at conventional farming: organics, regen Ag and inverted commerce, rice farming, horticulture orchards, vegetable production, indoor animal agriculture, extensive and intensive farming all around the world.

There’s a whole lot of conclusions, and the first one is that everywhere you go around the world is different. New Zealand is unique in the way we do things. Unique in the fact that we’re dominated by animal agriculture.

Our animal agriculture is predominantly outside, so the animals go to the food, as opposed to many countries where the food goes to the animals. Because those countries are cutting and carrying feed to animals, their systems are predominantly arable based. By very nature of that, the usage of Roundup compared to what we do here in New Zealand is significantly higher.

We have a real point of difference in this country. If you think about the Roundup story in isolation, we don’t use a lot of it just because of the way our farming system is. And also, the fact that our farming systems are pasture based is, again, another point of difference compared to a lot of other places.

BG: Do you think it’s one of those situations which quite often comes up when global conversations around food production make their way to New Zealand, that we’re not really part of the mix because we have our own way of doing things?

Glyphosate application rates in NZ compared to abroad.

HM: Yes. Look, I visited a place in the UK, a large place, and this was a lightbulb visit for me. They reduced their glyphosate usage on this farm. Big place. When I say big, about 30,000 ha. They reduced their glyphosate usage by 90% simply by adding sheep into their farming mix. And I suddenly thought, well we’re already doing that in New Zealand. That’s standard practice.

So, when you look down into the numbers and the application rates on a total per hectare basis in this country, we’re so far down compared to a lot of other developed countries for that fact.

I also saw the impacts of the other extreme Roundup ready crops in the Northern Hemisphere, United States and Canada, where applications of four or five times a year are not uncommon. When you multiply that up by the millions of hectares involved, it’s easy to understand how Roundup is now in the food chain in a lot of those countries.

BG: Now, despite finding out about the issues with some of those Roundup ready crops and those problems that they can have in some parts of the world here in New Zealand, while we don’t have those, Roundup is still pretty important to some of our farming systems, isn’t it?

Glyphosate as a strategic farming tool.

HM: I think in that sense we are a real outlier. That starts from the simplest of things. We’re a small island nation in the middle of the Pacific Ocean, so we’ve got this lovely temperate maritime climate. A lot of our competitors are continental countries. So in its simplest form, their weather patterns are completely different. And the weather patterns dictate what you do.

The way people farm, say, in Europe, it’s evolved over 2000 years. Well, agriculture in this country, we’ve only been really at it for a couple of hundred years. We’re a very young country compared to a lot of other places. With that, when some of the things aren’t ingrained in us as a population of people.

BG: And then you have the flow on effects of tilling the soil, which has been found to be bad for soil loss and releases carbon.

HM: Yeah, all that stuff. The nuts and the bolts of it is that we can’t on a global scale or even a national scale, do away with that as a strategic tool. Because what it does in sort of broad-acre farming, and I term pastoral farming in this as well, is that it reduces the amount of time in between crops because it takes away the work that cultivation used to do prior to its use.

Prior to Roundup’s use the way to control weeds and to establish a new pasture or a new crop, it involved about six-months-worth of cultivation because it was the cultivation that killed the remnants of the pre pasture, as it were, or crop. Roundup does that in one application, and you can sow your next pasture or crop or whatever it is that day. 

To go backwards, away from that, you think about take six months of production out and that has huge impacts.  I’m not saying that’s true in every situation because it 100% isn’t true in every situation, but it is a reality in a lot of cases.

BG: How did the report received? Once it came out?

Taking the Nuffield research to the people.

HM: Well, I have done probably between 50 and 60 little talks around the country and town halls and to Lions clubs and to farm groups. I’ve been to two garden clubs. All sorts of different groups have been interested in what I have to say.

I think I just tell the story of exactly how farming systems work and how all these things that we do on farm work and why we do them. I found myself, in a lot of cases, having to compare farming to your vegetable garden and to think about a cropping farm as a vegetable garden, and your dairy farm or your sheep farm as your lawn. Your lawn stays down for infinitum, as does a lot of pasture. So, we don’t actually do anything to them.

Your vegetable garden, on the other hand, is being turned over all the time into something new. There’s a very clear rotation involved and all of those things I had to think about things a wee bit, but hopefully I got the story across.

BG: Now you’ve completed your report. What’s life been like for you since then? You back on the farm?

Nuffield, Kellogg and giving back to the Sector.

HM: I have been on the farm, and that keeps me very busy. But also, I am the Vice Chairman of the New Zealand Seed Authority. That’s an industry good group involved in setting policy within the certified seed industry. I sit on that board as a representative from the herbage seed subsection of Federated Farmers. We, as the name suggests, represent the farmers that grow herbage seeds: ryegrasses, clovers, cocksfoots, fescues, etc.

I’m involved in two groups at the foundation for Arable Research, the Research and Development Advisory Committee, and ARG – the Arable Research Group here in Mid-Canterbury. I’m on a couple of other things in our local town, so, no, I keep pretty busy, to be honest.

BG: They don’t call it rural leaders for nothing, I guess. Certainly sets you up to be one.

HM: Yeah, it’s a privilege. It’s a privilege to represent farmers on those things, and I do enjoy it.

Anyone involved in food production should consider a Kellogg or a Nuffield. It opens your eyes to so many other things and it challenges your perspective. I went away with these preconceived ideas about what we do and why we do it, and then went and looked at all these other things and came home with a completely different understanding and perspective of how things are done. Also, how things fit together and what we’re doing right and what we’re doing wrong.

BG: Just before we wrap up Hamish, what are some of the issues you’re facing right now as an Arable farmer?

The main issues facing arable farmers.

HM: Well, that’s a great question, Bryan. I think the first one, and I think every arable farmer would agree with me on, is one of viability. I mentioned at the start we had a great harvest, and we did. But we face, like a lot of other farmers, increasing costs, and very static prices for our produce at the other end.

So, yes, our prices have increased a wee bit, but nowhere to the extent that our input costs have. And a lot of crops we grow now, we are barely breaking even when you consider our fixed costs of production.

We grow a lot of high value small seeds in this country for our own export, but also for domestic use. Our domestic production takes up about 20% of the total produced of the 80% that’s left.

Prices have really fallen away, and demand has fallen away over the last twelve months. To the extent that there is seed sheds full of seed that would have been exported, that is not going to be exported in the next twelve months.

Those supply chain issues will have effects on the ground for farmers, and there will be challenges with what arable farmers do produce on their farms in the next twelve months, two years, three years, because these things take a little while to unwind.

“It’s not all beer and skittles out there.”

Options for cropping farmers in the next two years are going to be challenged by not only profitability, but actually by options as well. It’s not all beer and skittles out there.

It’s interesting, we had a wonderful harvest, as I said, but that wonderful harvest has filled up the stores in this country, and we’ve seen prices drop domestically for grain because of the surplus. So what’s good on one hand is not so good on the other. The industry has got its own challenges.

I would finish that by saying now, of course, that the world wants plant-based food, so the future variable farming I see is rosy. We just have to get there.

BG: Hopefully just a matter of waiting out this next couple of years and you can thrive after that.

HM: Yeah, that’s it.

BG: Thanks for listening to Ideas That Grow, a Rural Leaders Podcast in partnership with Massey and Lincoln Universities, AGAMRDT and Food HQ, this podcast was presented by Farmers Weekly.

For more information on Rural Leaders, the Nuffield New Zealand Farming Scholarships or the Kellogg Rural Leadership Programme, please visit ruralleaders.co.nz

Help us grow Nuffield – 2024 and beyond.

Nuffield Scholars belong to a unique, vibrant, and strong community that continues to create positive change in our Food and Fibre Sector and country.

Increasingly there will be a need for leaders here in New Zealand who have an ability to think critically, who can generate insight and who have a global perspective.

So, tell us about the talented people you know in your industry or region you think have the potential to grow further as a leader. Or suggest they apply.

If you do have someone in mind, they don’t have to be ready to apply for a Scholarship in 2024, but they should be the people you think have the potential to be a Nuffield Scholar at some point in the future.

Tell us about them, so we can tell them about Nuffield. You can email us at nuffield@ruralleaders.co.nz or quickly fill out a form here.

If the talented person you have in mind is you, even better.
Nuffield and a healthy dose of self-confidence are a good fit. Register your interest today to receive an application form and to keep up to date on the programme.

Register your interest now.

A Rural Leaders Agribusiness Summit Summary.

By the time 2023 Rural Leaders Agribusiness Summit attendees heard from Devry Boughner Vorwerk, she had spent two days visiting local farming operations and attending functions on the Nuffield Triennial Conference’s opening weekend. There was also an interview with Rural Exchange – REX too. 

As Keynote Speaker at Monday’s Summit, Devry helped set the tone of the day, with ‘Getting Grounded in the Humanverse’. The Humanverse, as Devry explained it, is this, 

“The Humanverse challenges us to remain focused on the human condition and to end human suffering.” 

It does this by “…disrupting today’s business practices, profit models, static industry infrastructure, organisational cultures and designs, investment strategies, leadership decisions, public policies, and all other underlying factors impacting food security and nature, to ensure that humanity flourishes now and into future generations.” 

You can learn more about the Humanverse by listening to March’s Ideas that Grow Podcast. Or, take a look at a recent post below. In the lead up to the Summit, Devry outlined the concept stating that [in the Humanverse], 

“We’re not anti-technology. We are not anti-capitalism. We are pro-humanity.” 

Here’s a recent LinkedIn post giving more detail

Devry’s talk was pitched well and provided a plausible and actionable reframe of the ‘how do we do this’? 
 
What is humanity asking of you? What are people asking of you? What is nature asking of you? 
 
Here’s a breakdown of the Summit’s speakers through the posts and thoughts of those in the audience.  

Our World: Our Natural Environment.

Erica van Reenen: Climate Change 101. 

Erica bravely stepped into the programme after a speaker withdrew at the last-minute. Erica delivered a fantastic talk, summed up in a post by Ariana Estoras here, 

“Erica put the extensive facts on the table on what farmers have to work with to lower methane emissions (not a lot, yet), in a compelling and pragmatic way without any spin or agenda. Except to remind us all that there is still a long way to go and we need to be bold and brave and stay the journey together. 

Ka mau te wehi e hoa!” 

Karin Stark: The Power of On-Farm Renewables. 

Karin flew in from Australia to deliver an excellent talk on the role of on-farm renewables in reducing energy costs and emissions. It was a strong example of the real solutions that underpinned the Summit. 

Tom Sturgess: Balancing the Needs. 

Tom discussed the importance of embracing global challenges through conversation, innovation, and collaboration, as well as changing behaviour at scale.  

As Olivia Weatherburn summed up in a post, 

“Tom Sturgess, owner of Lone Star Farms and founder of methane mitigation ventures, woke us up with his insightful and to the point thoughts on food production and emission reductions. ‘We can do this but let’s use the science.’” 

And Penny Clark-Hall offered her take out too, quoting Tom in a post, 

“We can do it without gutting the Ag sector. History has shown it comes down to the consumer, their perception, and desires.” 

Simon Love enjoyed this quote from Tom, on his focus on on-farm sustainability: “It’s good for the animals – they have a lovely life. Except one bad day…” 

Volker Kuntzsch: Algae and the Blue Wave Economy. 

Volker spoke about the potential value of algae and the sustainability opportunities that lie within our oceans which make up an unbelievable 96% of our economic zone. 

Penny Clark-Hall quoted Volker in a post, “We’ve got an indigenous knowledge base which is amazing.”   

Our People: Consumer Trends and Trade.

Vangelis Vitalis: New Zealand Agriculture and Global Trade. 

Discussing a global view of trade, from a New Zealand perspective, Vangelis delivered an informative talk. Penny Clark-Hall’s key take out, in her post, “The environment is featuring strongly in FTA’s and we need a China+ strategy.”

Simon Love enjoyed this quote from Vangelis Vitalis on maintaining and growing our exports through sustainable practices:  

“Doing nothing is not an option, and we have to be able to prove that we’re taking action”.

Lain Jager: GM and the Future of Agriculture. 

Lain looked at the current conversation on alternative proteins, innovation and genetic technology. Within that, where the opportunities are and the critical conversations required to grow value for New Zealand’s Food and Fibre Sector. 

Penny Clark-Hall posted a quote of Lain’s, “Our sector is like a big dining room where we have the privilege of knowing everyone.” 

Lain also issued a challenge, captured in an image by Hamish Marr. 

‘Doubling export revenue – while halving emissions.’ 

Emma Parsons: Managing Sustainability and Change. 

Emma discussed how customers are playing a greater influence on what happens behind the farm gate and how farmers can and need to adapt to changing customer expectations.  

On Emma’s talk, Penny Clark-Hall posted her take-out, 

“What is good for the environment needs to be good for the farmer and the cow.”  

David Foote: Alternative Sources of Capital for Food and Fibre. 

Chairman of the Australian Cattle Council, David talked about how businesses in the food and agriculture industries access capital. 

On the business of running a farming operation, we love this quote from David,  

“The best form of fertiliser for a farm is the owner’s boots.”  

Our Future: Entrepreneurship and Leadership.

Chris Parsons: Developing our Future Leaders.

Chris spoke about the current state of leadership development in New Zealand’s Food and Fibre Sector. He drew on some of the findings from recent research conducted between Rural Leaders and the Food and Fibre Cove.  

Chris also discussed the roles of Kellogg and Nuffield on rural leadership.  

Penny Clark-Hall’s key take-out from this talk was, “The real value of leadership is to unleash the potential of others. [We need to] Move from an ego-system to an eco-system.” 

Olivia Weatherburn added a quote from Chris in her summary of his talk, “‘We need to grow people like we grow hoggets’, nurture them from the start, unleash their power and build on their potential.’” 

John Penno: Innovation and Entrepreneurship 

In a post Olivia Weatherburn said, “John Penno from Leaft Foods highlighted the importance of holding our decisions up to the lens of climate change as it isn’t going to go away and every decision will influence it.” 

John’s work in developing Rubisco Protein Concentrate from the leaves of common forage crops, is another tangible example of real solutions in practice.  

Mark MacLeod-Smith: Modern farming – Thinking Differently. 

Mark MacLeod-Smith, CEO of Halter, talked about modern methods of farming and their role in simplifying farming while also combating issues like climate change. 

A key take out from Mark’s talk, for Penny Clark-Hall was, 

“If you want abnormal results you have to act abnormally.”

Dr Ellen Joan Nelson: The Future of Work. 

Dr Ellen Joan Nelson spoke about her research and ideas on the future of work in New Zealand and further afield.  

As Olivia Weatherburn eloquently summed up in a post,  

“Dr Nelson was a bundle of energy and passion that just jumped off the stage at us. 

She highlighted that if you give leaders belonging, autonomy and purpose they will have the ability to be authentic and authentic leaders are the best leaders because they are themselves.” 

Julia Jones: Working Together for the Greater Good. 

Julia spoke about collaboration in order to meet customer needs and sustainability goals while remaining profitable. 

Olivia Weatherburn neatly sums up her talk in a post, 

“…the powerhouse known as Julia Jones gave everyone’s abs a workout with her to the point yet humorous and thought provoking talk. It’s pretty simple, ‘…Life is not fair get over it and get on with it. Support people on how not to fear change. If you’re driving the fear then you are not leading.’” 

And from Julia herself, in a post-Summit post on her talk, here are three key points,  

“😥 Life isn’t an eternal road of joy, (be super boring if it was). Shit really does happen, pretending it doesn’t, or trying to side step it never ends well. Trust me it’s good for the soul to hit it head on sometimes. 

🤷‍♀️ If we want to attract talent into your sectors, let’s not spend 90% of the time complaining about it. It’s cool to be honest about some challenges but there is a fine line between complaining and explaining. 

💨 It’s healthy to vent but be aware of the impact your venting is having on those around you. If you are reinforcing fear you are not leading.” 

In summing up the entire 2023 Rural Leaders Agribusiness Summit. 

In a post by Emily Walker, the top takeaways for her were: 

The time to change is now. To get to where we need to and want to be is going to require radically different action.

Take people on the journey, tell the story, empower teams and communities. Be transparent, evidence-based, share the data. (This applies locally, nationally and to our international customers).

Get out of the ruck and into the helicopter.

Simon Love gave this summation in a post-Summit post, 

“The conference on Monday was an incredible line-up of speakers. A couple of highlights for me were the infectious energy (and to-the-point language) of both Tom Sturgess, and Julia Jones, the insights from Mark MacLeod-Smith into Halter’s journey, and Dr Ellen Joan Nelson’s insight of belonging, autonomy and purpose being at the core of a healthy and exciting workplace.” 

And the final word to Julia Jones,  

“Thanks for this opportunity Rural Leaders to be part of this event, it was such a special gift to make a pig of myself at the trough of knowledge is hugely appreciated. Lessons galore were gleaned from speakers and attendees a like 🙏”  

Alumni in the Spotlight. Lucie Douma, 2022 Nuffield Scholar

Lucy Douma speaking at Nuffield Awards
Lucy Douma speaking at Nuffield Awards

Lucie Douma and her fellow 2022 Scholars have, or are right now completing their final research reports. Between Nuffield travel and work commitments, Lucie found time to do a webinar for AgriTech New Zealand in early February.  

The webinar was called ‘Global AgriFutures Insights – How can NZ respond to overseas trends?’  

As well as a Nuffield Scholar Lucie Douma, is the Ministry for Primary Industry’s Covid Recovery and Supply Chain Manager. 

For the webinar, Lucie drew on her recent travel abroad as part of her Nuffield Scholarship – particularly in North America where food security issues are causing shifts away from food production. 

Here’s the full article by Elaine Fisher for Dairy Exporter. 

Cyber-attacks, theft of crops, access to water, climate change and labour are among the issues causing some North American farmers and growers to change their land use away from food production. 

That was among findings outlined in an AgriTech NZ webinar presented in February by Lucie Douma, 2022 Nuffield New Zealand Farming Scholar and Ministry for Primary Industry’s Covid recovery and supply chain manager. 

Hosted by Kylie Horomia, community engagement manager for AgriTech New Zealand, the webinar was called Global AgriFutures Insights – How can NZ respond to overseas trends? During the on-line session, attended by rural professionals, Lucie outlined the findings of her recent visits to North America, UK and Europe.  

Cyber-attacks had the potential to disrupt the sowing of crops by machinery using GPS navigation in North America’s ‘Corn Belt’. “All the planting is done over an intense three-week period, using GPS so a cyber-attack which disrupted that, would mean a reduction in corn and soy yields.  

“The US government is looking closely at how susceptible that industry is to cyber-attacks and how to protect it,” Lucie said. 

Some growers of high value crops were employing ex-navy Seals as security guards after cases of cartels moving in at night before harvest, to strip trees of crops like pistachio nuts or harvest cannabis, she said. 

By far the biggest threat was lack of water, especially in California, which is the USA’s largest producer of food, growing two thirds of North America’s nuts and one third of its fresh vegetables. 

 However, its climate was changing, and Lucie said access to water is of increased concern. “I spent time in the San Joaquin Valley which is an important food and grape growing area.  

“The region, which is in a flood plain, does not get a lot of rain but does get a lot of fog close to the coast. Growers rely on water from snow melt in the Sierra Nevada Ranges. Snow forms giant reservoirs, providing water when it slowly melts but, partly because of the forest fires in the mountains and climate change, snow is not settling and is melting a lot quicker than usual. 

“The region has experienced three years of drought and how to manage water is a major issue. Each county within California manages its own water allocation in an individualistic approach which doesn’t account for growers further down the supply.   

“Up to 40% of the land is flood irrigated with river water. One of the reasons is to recharge the land but there’s an economic reason too as it could cost up to $US400 more per acre for mechanical irrigation. However, flood irrigation is not a good way to manage water, with much of it evaporating.”   

Lucie said water restrictions were among the reasons some growers, including Woolf Farms, were converting some of their land to other uses. “Woolf Farms, which has 25,000 acres of land and grows tomatoes and almonds, is moving to non-food crops, carbon sequestration and solar energy.”

Among the options are drought-tolerant crops such as agave, the feedstock for products like tequila and mezcal. Woolf Farms also has plans to convert former cropland to solar installation. Lucie says the company was not alone in seeking alternatives to high-cost food production.

“Stuart Woolf thinks that in the next few years, he will stop growing on 30 to 40% of his land. If this happens on scale in California, some figures show that in the next few years up to one tenth of the land or half a million acres will not be used for food production by 2040.” 

That posed a huge food security threat for North America and ways to address it included vertical farming under which crops grow in vertically stacked layers, often in controlled environments and soilless techniques such as hydroponics. 

Lucie saw similar trends in energy and food farming in the Netherlands where wind and solar generators are interspaced alongside crops. 

There were however, marked differences in public attitudes to farmers and farming between North America, UK and Europe. 

“In North America people are proud of farmers and farming and the quality of food produced. Some restaurants even showcase food from specific regions with the provenance stories of where it is produced and by who.”   

In Europe, including the Netherlands and UK, the impact of Covid isolation, social media and tv channels like Netflix showing a one-sided aspect of farming, had had a huge impact on public perception. 
“Many farmers are not proud to be farming any more. They don’t want their children going into farming and are planning exit strategies which is sad to see.  

“In the UK there has been a big rise in activism with environmental, vegan and animal welfare groups sharing resources to have a powerful impact on public perception. We saw something of that in New Zealand with activist group slashing tyres of people driving utes.   

“In New Zealand we need to support our farmers and growers who are under a lot of pressure including from water challenges and adverse weather events.” 

Labour costs and supply were issues common to New Zealand, California, Scotland and Europe Lucie said. The availability of cheap labour had been impacted by the Covid pandemic and in Scotland, also by Brexit, where farmers were now relying on a domestic labour force, which often proved unreliable. 

This had added impetus to the need for innovation, including robotic harvesting and this was an area New Zealand tech companies could benefit from, she said. 
However, New Zealand tech companies should not try to ‘go it alone’. Her recommendation was to work globally and build relationships with other countries and tech companies to meet the needs of a rapidly changing world.  

Lucie said New Zealand should focus on producing high quality, premium foods for the world, rather than compete in the commodity space. She also believed the dairy and meat industry had a strong future. 

“It’s my personal view that animal farming is not a sunset industry. Its future is as a niche industry in the premium space. People may not be able to afford to eat meat every day, but meat will not go away. Humans have eaten meat ever since we were on the planet.” 

California’s Top 10 Agricultural Commodities

California produces more than 400 commodities, accounting for a third of the country’s vegetables and three-quarters of the country’s fruits and nuts. California’s top 10 valued commodities for the 2021 crop year were: 

  • Dairy Products, Milk — $7.57 billion 
  • Grapes — $5.23 billion 
  • Almonds — $5.03 billion 
  • Cattle and Calves — $3.11 billion 
  • Strawberries — $3.02 billion 
  • Pistachios — $2.91 billion 
  • Lettuce — $2.03 billion 
  • Tomatoes — $1.18 billion 
  • Walnuts — $1.02 billion 
  • Rice — $1.00 billion 

(Source: California Department of Food and Agriculture)   

Nuffield Scholars on the move. 

With Scholar research reports coming in and travel itineraries being finalised, the first half of 2023 is a busy period for Nuffield – and there’s the Nuffield Triennial in the mix for Scholars too.  

The higher than usual activity for Scholars in 2023 is because Rural Leaders and Nuffield are in catch-up mode. The backlog of COVID disrupted plans plays out this year. 

We share a quick breakdown of upcoming key moments for Nuffield, including travel for 2020, 2021, 2022 and 2023 Nuffield Scholars. 

2020 Scholars 

One Scholar to complete their Global Focus Programme (GFP) and international travel. 

2021 Scholars

Daniel Eb, David Eade and Ben Anderson will all begin their GFP mid-year. 

2022 Scholars

Anthony Taueki will do his Contemporary Scholars Conference (CSC) in Vancouver 10 March. Anthony will also do his GFP in March, starting with the Nuffield Triennial. 

Parmindar Singh does her GFP in June. 

Lucie Douma also does her GFP in June.  

2023 Scholars 

All 2023 Scholars will do the CSC in Vancouver 10 March. 

Kylie Leonard and Matt Iremonger will begin their GFP in March, beginning with the Nuffield Triennial. 

James Allen and Kerry Worsnop will do their GFP in September/October. 

2023 Scholar research reports are due in March 2024.

That’s eleven Global Focus Programmes for 2023, when a normal year might be six.

The state of leadership development in New Zealand’s Food and Fibre Sector. 

In August 2022, The Food and Fibre Centre of Vocational Excellence (FFCoVE) requested the New Zealand Rural Leadership Trust conduct research into the current state of leader development in the Food and Fibre sector. 

Click on the image to access the report.

The Food and Fibre sector includes the primary production industries (other than mining) and the related processing industries. It also includes service industries along the value chain from producer to final consumer, including providers of transport, storage, distribution, marketing, and sales.  

Working with sector stakeholders, the project will collaboratively define, design and develop an integrated approach tailored to Food and Fibre to help establish leadership development pathways for our people to grow and succeed. 

Interviews have and continue to be conducted, along with focus groups. The research rigour ensures perspectives are fully understood from across the span, strata, and demography of the sector.  

Interviews have also been conducted with United Kingdom and Australian counterparts, and conversations with selected individuals outside of the sector. Most of the interviews were with people in senior roles.  

The first report is now complete. It delivers findings on the state of leadership development in our Food and Fibre sector. The report suggests six principles of leadership that are relevant to the sector. 

You can read the full report at the link at the top of this article.

The second phase of the research will seek wider perspectives. To achieve this the research team will run several focus groups during March and April.  

We’ll keep you posted on the research as it progresses.

Olivia Weatherburn joins NZRLT Board as Associate Trustee. 

Olivia Weatherburn
Olivia Weatherburn

The NZRLT Board and Leadership Team are pleased to announce Olivia Weatherburn’s (Nee Ross) appointment as Associate Trustee. Olivia replaces Albert ‘Alby’ Hanson. We’ll share more on Alby’s positive and valuable contribution to the board in next month’s Rural Leader. 

Olivia joins Kate Scott, Chair, Michael Tayler, Rebecca Hyde and Craig Mckenzie, Trustees, and Hamish Fraser, Independent Trustee.  

In the appointment Kate Scott said, “We’re pleased to welcome Olivia to the NZRLT board. Olivia will bring a deep connection to the sector and a passion for the development of people.” 

Olivia is based in Southland living on a 700ha sheep and beef operation supporting her husband. 

“I am a farmer, rural professional and all-round advocate for the rural sector and its people. I see the opportunities as endless and am honoured and excited to be part of the red meat and wider food and fibre sector.” 

“Throughout my community roles with both New Zealand Young Farmers, Lions International, and day-to-day role at Beef + Lamb New Zealand (B+LNZ), I meet many people who have been positively impacted by the New Zealand Rural Leadership Trust and the programmes they deliver.”  

“I see the confidence and drive it gives our future leaders. In 2017 I was also privileged to complete the Kellogg Rural Leadership Programme and the outcomes from the experience and learnings have and continue to open doors for me”, says Olivia. 

An Associate Trustee role is for one year. It offers valuable governance in practice experience to those appointed, while providing the opportunity to contribute to the Board’s objectives and to the wider sector in a meaningful way. 

Olivia’s first official board meeting will be 19 April. 

Rural Leaders Agribusiness Summit: One day, 12+ speakers, and a Town Hall full of Food and Fibre leaders.

With the Summit less than a month away now, registrations are strong, and the speakers, host, panellists and organising team, are set to deliver a stand out day for our sector.

On Monday, 27 March, The Christchurch Town Hall will see food and fibre leaders, agribusiness professionals and growers from all over New Zealand, get together with international agriculture delegates and speakers.

Here’s a summary of the day, which includes a couple of new speakers since the last update.

Welcome Scene Setting

Snapshotting the imperative for change and the opportunities landscape – supercharging the discussions to come.

Devry Boughner Vorwerk CEO, DevryBV Sustainable Strategies

Embracing change while balancing shareholder and stakeholder expectations. To set the scene for the day, Devry’s Keynote piece ‘Getting grounded in the humanverse’, will outline the mechanisms to succeed where geopolitical volatility, climate change, and societal expectations are putting pressure on traditional business models.

Our World: Our Natural Environment (10am-11:45am)

Speakers: Tom Sturgess, Volker Knutzsch, Karin Stark, Harry Clark.

Exploring leadership and innovation in the advancement and restoration of the natural resources critical to the future of agribusiness.

This stream will showcase champions nurturing and restoring our environment while remaining profitable, and early adopters building their business toward a carbon neutral future. It will also provide an oversight of the role of the public sector in delving outcomes for the natural environment, while touching on how NZ is shaping its future in the agriculture, food and fibre sector.

Our People: Consumer Trends & Trade (12:45pm – 2:30pm)

Speakers: Vangelis Vitalis, Lain Jager, Emma Parsons, Mark Foote, Anna Benny.

Businesses responding to the unstoppable international trends of power shifting to the consumer, business models being challenged, and the eastern movement of the world’s economic centre of gravity.

Our Future: Entrepreneurship & Leadership (3pm – 4:30pm)

Speakers: Julia Jones, Marl McLeod-Smith, Dr Ellen Joan Nelson, Angus Brown.

Concentrating on the future social, economic, and environmental wellbeing of agribusiness.

This stream will traverse the areas where value will be derived in generations to come, showcasing world-leading business exemplars and responsive new business models.

Presenters from a wide range of industries will show how economic viability will be the key to family business succession and intergenerational business value growth.

Consolidation and Wrap Up

A consolidation of discussions and a focus on the key takeaways and action commitments. Presented by panel and interviews from Corin Dann, Master of Ceremonies.

Learnings of agri-food and consumer businesses front footing the challenges of changing demographics, food trends and fads, and changes in consumer values.

To secure your seat for the Summit today, head to
https://ruralleaders.co.nz/rural-leaders-international-summit-day/

Changes at the helm of the New Zealand Rural Leadership Trust.

New Zealand rural Leadership team 2022
New Zealand rural Leadership team 2022
From left: Matt Hampton, Lisa Rogers, Hon Damien O'Connor, Annie Chant, Chris Parsons

Chris Parsons, CEO Rural Leaders has resigned after three years leading the Trust. Chris will take up a role with MyFarm Investments in May, where he will work closely with former NZRLT Chair and MyFarm CEO, Andrew Watters.

Under Chris’s leadership, characterised by strong purpose and gentle (but persuasive) direction, Rural Leaders has enjoyed a busy, effective and stimulating period of achievement.

“Chris’s contribution to NZRLT has been significant and impactful. Chris has helped to shape our purpose and contribute to growing world class leaders for New Zealand.

Under his leadership we have navigated many trying circumstances, including a global pandemic, but have emerged with a clear understanding of the needs of future leaders,” said Kate Scott, NZRLT Chair.

Here are some of the successes Chris has generated over the last three years. We have grouped these across four key areas: Programme Innovations, Projects, Presence and Partnerships, and Thought Leadership.

Programme Innovations

  • Kellogg PG Cert through Lincoln and RPL through Massey and Lincoln (96% uptake and 63 PG Certs awarded in the first 18 months).
  • Value Chain Innovation Programme, with Lincoln – to increase the entrepreneurial capabilities within the sector and to extend NZ Rural Leader’s impact.
  • undaunted by Covid, NZRLT actually increased the number of Kellogg Scholars and ran two regionally located programmes to increase the rural leadership bench in our regions.
  • Introduced geopolitics into Kellogg to better equip Scholars for a changing global environment.
  • Revitalised the Nuffield Scholarship, including a full review of the selection criteria.

Projects

  • Mackenzie Study, a world-class longitudinal study on the impact on NZ made by Nuffield and Kellogg Scholars over the last 72 years.
  • High-Performance Study with Lincoln University on behalf of MPI
  • Commissioned by the Food and Fibre CoVE to complete a major body of work to design an ecosystem for leadership development in NZ Food and Fibre Sector.

Presence and Partnerships

  • MoU with Massey, Lincoln and AGMARDT
    finalists in the inaugural B+LNZ & Rabobank people development awards.
  • Forged a relationship with the Australian Rural Leadership Foundation.
  • Built a closer working relationship with AWDT
    developed several regional partnerships (Whangarei A&P, Whanganui and Partners) to promote regional leadership growth.

Promote Thought Leadership

  • Established the Ideas that Grow podcast, hosted by AgriHQ to promote the thought leadership of our Scholars.
  • Established the Kellogg Insights Series that takes gives a thematic summary of Kellogg reports (eg Horticulture, dairy, Māori Agri business).
  • Upgraded the website and lifted the report quality to make Scholars thought leadership more accessible.

The Rural Leaders Team continue to build on many of these achievements. Chris, the NZRLT Board and leadership team have set into motion several initiatives set to generate further positive outcomes in the near future.

On the strong foundations Chris has helped set, we will continue to deliver outstanding leadership for the sector and look forward continuing to work alongside Chris in his new role,” added Kate Scott, NZRLT Chair.

Dr Scott Champion – Seeing beyond the boundary fence: Strategic leadership development for Food and Fibre now.

Dr Scott Champion has a wealth of sector knowledge, gained not just from tenures at the top of organisations such as Beef+LambNZ, but from possessing a genuine passion for helping our rural leaders grow. 

As Facilitator and Programme Director of the Kellogg Rural Leadership Programme, Scott plays a vital role lifting rural leadership capability. 

Bryan Gibson – Managing Editor of Farmer’s Weekly.

Welcome to the ‘Ideas that Grow’ podcast. I’m Bryan Gibson, Managing Editor of Farmers Weekly. With me today is Dr Scott Champion, who is the programme leader for Kellogg. G’day, Scott. How’s it going? 

Scott Champion – Facilitator and Programme Director of the Kellogg Rural Leadership Programme

Yeah good thanks Bryan. Great to be with you. 

Bryan: We often talk to the scholars themselves about their individual research projects, but with the Kellogg Programme, you’re in charge of running the programme as a whole. How long have you been with Rural Leaders?

Running the Kellogg Rural Leadership Programme – what’s involved.

Scott: I’ve been running the programme for about five years now and had actually spoken at the programme as a guest speaker prior to that. So it’s been a real delight to be involved over the last five years. And it’s a programme now that’s been going for close on 50 years and has put through over 1000 graduates in that time. 

Bryan: What’s involved in running the programme? Obviously, there’s attracting people to get involved, there’s organising their meetings and get-togethers and what they’re going to study and marking assignments. What else is there? 

Scott: The focus really, from my time as course director, is on the face to face interaction and the way we connect between what we call phases. So the programme itself is divided into three of these phases.  

The Kellogg Programme’s three phases – Phase One.

Scott: The first one is nine days long, second one is five days long, and then the third one is five days long. So they’re quite intense, particularly that first phase, across the nine days. So we run two programmes a year.  
 
Each programme has about 24 participants. Sometimes it’s a little bit less, sometimes it’s a little bit more. And the focus in each of those, really the nine day intense phase one, is all about getting to understand concepts of leadership. Where also we use the analogy of a toolbox. We’re trying to give our Kellogg participants tools that they can use to go out and be more effective and contribute both into their own businesses or the business that they work in, but also in the sector more broadly.  
 
We think about things like presentation skills, leadership models, and tools. And then also in that first phase, we’re trying to introduce them into aspects of the different components of the broader food and fibre sector that they might not be aware of. 
 
For example, if you work in Horticulture, giving you an opportunity to understand what are the big picture issues that are happening in dairy and vice versa across that sort of plethora of industries that are operating in New Zealand. So that’s our focus around phase one.  

Kellogg Phase Two.

Phase two is completely different. We come to Wellington, so I should say phase one and phase three are both typically held at Lincoln.

We come to Wellington for phase two, and that’s all about the economy, politics, and concepts of influence, models of government communications, the role of media, things like that.  

Kellogg Phase Three.

Then in phase three, we come back to Lincoln again. I think you might have mentioned earlier, the Kellogg Scholars are undertaking a project through the five or six months that they’re on the Kellogg Programme and that’s on a topic of their own choosing.

It’s quite a significant piece of work and they’re presenting those back to the group. We also get some industry people coming along to those presentations and then we tie the programme together. So that’s the broader structure across the five or six months of the Kellogg Programme. 
 
Bryan: So someone turning up, as a newly minted Kellogg Scholar, and that first phase one, those nine days, it’s sort of full on workshops and a lot of listening and a lot of talking, and you bring together people from all around the Sector, and all around the country into that?  

What to expect on Kellogg.

Scott: Absolutely. We’re deliberately trying to do that and to get a real mix of different industries. So one of the things we’re trying to do is expose people beyond the boundaries of their day to day and give them an opportunity to think more broadly. So that’s pretty important to us.

It’s really interesting when you talk to the Kellogg Scholars at the end of the programme about what’s been most valuable. One of the things that they often talk about is the fact that they got to understand things outside the boundaries of the industry they typically work in.  
 
What many of these people will do is they’ll be in that transition from technical roles to general management and focusing more on people and managing teams and those sorts of things. So creating that broader understanding and giving them an opportunity to think beyond their technical skill set is one of the things that we’re really trying to do. But the first nine days is quite full on. It’s a real immersion. 

One of the things we try to do is have lots of speakers coming to present. We might have Chairs or CEOs or Directors, quite senior people from around the sector and make sure in those sessions we’re opening up lots of time for discussion and Q and A. It’s not just that monologue from the front.

One of the things I always say, is at the start of phase one, that you’re going to learn as much from one another as you do from those that you hear presenting at the front of the room. 

The Kellogg Final Research Project.

Bryan: Do people applying to be Kellogg Scholars have an idea in mind of what they’re going to do their project on, or are those formed as the programme goes forward? 
 
Scott: I guess the answer to that question is yes and no. So we do get Kelloggers to think about their project topic prior to joining us in Phase One. We kicked off a couple of weeks ago, and we actually ran a video conference prior to the start of the face to face programme to give them an opportunity to get more information on the nature of their projects, to do a bit of thinking about what they wanted to focus on when they came into Phase One.  
 
Some of the conversations we have around project topics happen here. But often what people do is they’ve got a broad idea of the area that they want to work in, but as they get exposed to some of the content in Phase One, even as we head sometimes towards phase two, they’ll refine the topic, narrow it down, and get more focus. I think the answer, Bryan, is yes, they do. But often the interactions with one another, the interactions with the content, will help refine that and give it a real impact as they go through the programme. 
 
Bryan: I’ve interviewed 20 or 30 of the Rural Leaders Scholars and a number of them said to me, I had what I thought was a fantastic idea for the project and after sitting through this or talking to one of my fellow Scholars, I realised that my angle was wrong and it went this way – and it was much better for it. 
 
Scott: Absolutely. And you’re right, that’s often a point of feedback, and we talked about that at the start, just saying, this is probably going to happen and that’s fine. Be aware that your topic might change and shift a bit as you go through and you learn more and you start to think about things from other perspectives you might not have been exposed to before.

The Kellogg Rural Leadership Programme and the Nuffield New Zealand Farming Scholarship. What are the differences?

Bryan: Maybe it may not be clear to some, but what is the difference between a Kellogg and a Nuffield Scholarship?
 
Scott: Sure, it’s a great question which we get asked all the time. They’re quite different programmes. So the Nuffield Programme is a year-long experience. It’s individually directed.  
 
The Nuffield Scholars are really focusing on a project topic and then designing their own experiences – gathering information and data as they write the report. So there’s a report that comes out of a Nuffield Scholarship as well. They design that themselves in conjunction with the trust and mentors that they’ve put together.  Obviously, travel is a big component of a Nuffield. So going offshore, immersing in other agri-contexts is a really key part and has always been a key part of Nuffield.  
 
The Kellogg Programme is six months long and more structured in the sense that we are running the phases I described previously. Where we have content that we’re putting in front of Kelloggers and getting them to think about and interact with. And their project is obviously shorter in duration and more compact in terms of what’s required. So Kellogg is more structured and shorter.  

Scott: They’re different rather than staircasing one way or the other. In fact, recently we’ve had someone who had previously done a Nuffield Scholarship, come back and do the Kellogg Programme. There have been a number of people who’ve done Kellogg Programmes and then gone on to do Nuffield Scholarships. So, different in scope and focus, and I guess, the degree of self-direction that there is in them. 

What academic support is available to Kellogg Scholars?

Bryan: I guess there are lots and lots of people in the food and fibre sector who would get really excited about leadership training and being in the room with all these people. They might be a bit daunted by the sort of academic aspect of putting together a large project. Is there support for that and how academic are they? How does that work? 
 
Scott: There is support, absolutely. So I’m really fortunate to have a colleague, Dr Patrick Aldwell, who was previously one of the Deans at Lincoln. Patrick is involved in the programme. He was the Course Director prior to me and he still looks after the project component. Patrick’s enormously experienced in the sector, but also in terms of just how do you do a really good piece of research?  
 
One of the things we say to our Kellogg Scholars is, look, you might not have done one of these before, and actually, you might not have to do another report like this again.  
 
If you think about the core skillset that we’re trying to encourage you to experience and build into your toolkit, it’s about how do you identify a really great problem?

How do you define a solid research question or a problem definition around that?

How do you go out and collect data and talk to people and assemble information to analyse that? And then, how do you craft a really compelling response to what it is that you’ve been working on over the last six months and to respond to that research question? 
 
If you can generalise those skills, they can be used in a really significant array of different contexts, whether that’s a family, farming or growing business. Whether that’s working with a bunch of colleagues, whether that’s reporting up to a management team, a senior leadership team, or a board. That logic and argument is something we’re really trying to give people an opportunity to experience.  

Yes, lots of support, and I think, as we say, even if you haven’t done it before, and even if you’re not doing it again, there are really core skills here about logic and how you create really compelling arguments to have impact and influence as well. 

Kellogg Programme Director Scott Champion – background.

Bryan: Now, you yourself have a background in academic study, and you’ve been at the top of industry good groups in New Zealand. Tell us a little bit about how your journey to where you are now. 

Scott: As you can probably tell, I’m an Australian from the accent, which hasn’t faded. I’ve been here for about 20 years now, so I’m a city kid who did agriculture, sort of stumbled across agriculture when I was trying to work out what I wanted to do when I finished school.

I’ve just had a really wonderful professional career and opportunities to date. I love the broader food and fibre sector and have had fabulous experiences here in New Zealand. I did an undergraduate degree at the University of New South Wales in Sydney and it’s actually a programme that doesn’t exist anymore. It was called Wool and Animal Science. It had a sort of a textile component – as well as an Ag component.  

My technical background is in wool and I then did a PhD in Animal nutrition and ended teaching after that in the School of Agriculture at the University of Tasmania in Hobart.

The school had lots of really close connections with industry and Tasmania’s economy was a lot like New Zealand’s. Very food and fibre dependent. I was teaching Animal Nutrition and Physiology and Introduction to Ag and Hort. I did that for six years.  

New Zealand and the path to Kellogg.

Scott: I then came across here to New Zealand to work for the New Zealand Merino Company, as Research, Development and Product Innovation Manager. I had four and a half years there. Again, wonderful experience working with a great bunch of people who were doing interesting things and really trying to think about Merino fibre in a different way and that tight connection to growers.  
 
Then I went to the industry body, which was then Meat and Wool New Zealand, which then became Beef+LambNZ. I had ten years there. I had a GM role, looking after policy and promotion, and then the last seven and a half years as CEO.

Then almost seven years ago now, we started a little consulting practise called Primary Purpose. There are three of us in the business. We describe ourselves as sort of a niche research, advisory and analytics firm, working across food and fibre in New Zealand.

So, yeah, we work across all of the sort of major industries and then for about probably a quarter to a third of my time, is the Kellogg work. So it’s a lovely mix. 
 
Bryan: Now, having led Beef+LambNZ for quite a long time and then being away from it for a while, what are your thoughts on the industry group’s advocacy efforts in the last few years and do you think the criticism of them is valid? 

Common challenges beyond the boundary fence.

Scott: I’ve been thinking about this a bit lately having had a number of conversations with people, that in my time, so almost seven years ago I left, a lot of the focus was around productivity improvement.

In my time with Beef and Lamb, I think from memory, it was the 2006/2007 season, was sort of the worst year in 50 years in real terms for profitability in the sheep and beef sector.  
 
So that’s, how do we stay profitable as individual farming businesses and how do we stay in the game? The challenges around that was a real theme that ran through my time there. One of the things that really strikes me now is, we look at the dominant conversations that hit the front pages of your publications, and we talk about them in the Kellogg Programme too.  
 
There are these big cross sector issues around environment, animal welfare, social licence and all of the different components of that. How do we maintain that social licence with the public onshore and offshore in our export markets to continue to be able to export and deliver the products that people want? 
 
It’s a really significant shift. The boundaries of the problems now and the things that we talk about, they don’t line up with the boundaries of an individual business. They don’t stop at an individual farm or an orchard’s fence line. How you deal with that is quite challenging. The ability of the sectors to work with one another and operate with one another, I think is really critical. 

We’ve seen various models and approaches like that developed over the last while. That feels like it’s quite different to what it was ten years ago, 15 years ago, in terms of what’s required, in terms of focus, but also at an individual farm and business level. Of course, there’s still the requirement to make those individual productivity improvements and to focus on the business and stay in the game.  

So one of the things that has been pretty challenging, both for individual businesses, and for the service sector and also for the industry bodies, is it’s an ‘and’ conversation as well as supporting individual businesses to continue to improve. We have to connect across the sector to address these big cross sector issues as well. So it’s a pretty full agenda.

Gaining perspectives on the sector’s big challenges with Kellogg.

Bryan: I think that point you made about these issues being far wider than the boundary fence is quite important, because I almost feel that if more in the industry did the Kellogg Programme, they’d realise at the moment, a lot seem to take the ‘my farm’ attitude to an all of world issue.

Whereas if you had a more holistic view of what consumers are feeling overseas, the social licence position in New Zealand, then there would be a different perspective on things. 
 
Scott: Yes. I think one of the responses we often get, and we run a little activity on the last day of the Kellogg Programme with a conversation about what was most valuable to you as you’ve gone through the programme. One of the responses we’ll often get from participants is ‘I got insights into other sectors beyond my own and I learnt that I can generalise and they’re actually dealing with many of the same issues that I am’.  
 
So the context might be different if I go from horticulture, to dairy, to sheep and beef, to forestry, whatever it might be. But if I push that level up, that issue up, and think about it at a slightly more strategic level, there are really similar things here that we’re trying to grapple with.

I think when you do that, it does give you opportunity to connect with others, to get different insights, to think about things in different ways.  
 
So, in terms of the context of the Kellogg Programme, what we’re trying to do with our 50 or so Scholars each year, is to get them to think about ‘how do I look across to other sectors and other places and beyond the boundaries of food and fibre as well other things going on in tech or manufacturing or whatever it might be.

Where I go, the context is a bit different, but actually, there’s an analogy there. There’s something I could really learn from that. I think about how to adapt it. I might be able to bring it back into my own context and do something a bit better, or a bit faster, or with a bit more impact, or whatever. 

The Kellogg Programme in 2023.

Bryan: All right, so two and intakes a year into the Kellogg Programme. So I guess you’ve got another cohort kicking off mid-year, is that right? 

Scott: Yeah, sometimes three intakes, but that’s right. We kicked off our last programme two or three weeks ago, last week of January, first week of February. That programme goes through to July, and actually we start our second programme of the year just before we finish our first programme of the year. So we’ll have a programme running from mid-June through to the end of November. Applications are closing, I think about 16 April, for that second programme of the year. 

Bryan: So anyone interested can get all the details on the Rural Leaders website, I guess? 

Scott: Absolutely. If they go and have a look at the Rural Leaders website, they’ll see some blue coloured links there through into the Kellogg Programme, and that will give them all the details.  

Thanks for listening to ‘Ideas that Grow’ the Rural Leaders Podcast in partnership with Massey and Lincoln Universities, and Agmardt. This podcast was presented by Farmers Weekly.

Kate Scott: Meeting food and fibre’s challenges, together.

Kate Scott is a 2018 Nuffield Scholar and Chair of the Board of the New Zealand Rural Leadership Trust and is part of the team behind Forefront: 2023 Rural Leaders Agribusiness Summit and its line up of speakers and panelists.

Pulling together a speaker ensemble of this calibre has been no easy task, but as Kate explains the chance to bring industry together for one day – makes the effort well worthwhile. 

Forefront, the Summit theme, will focus on those businesses making change now – those providing solutions to the sector’s and the world’s biggest agribusiness challenges and opportunities.

Forefront - Rural Leaders Agribusiness Summit

Bryan Gibson – Managing Editor of Farmer’s Weekly.

I’m Bryan Gibson, Managing Editor of Farmers Weekly. And with me I have my first repeat visitor to the podcast, Kate Scott. How’s it going?

Kate Scott – 2018 Nuffield Scholar and Chair of the Board of Rural Leaders.

I’m good. Thank you, Bryan. And yourself?

The 2023 Rural Leaders Agribusiness Summit - Together for a day.

Bryan: Yeah, really good. So, today we’re here to talk about the upcoming Rural Leaders Agribusiness Summit, which is at the Christchurch Town Hall on the 27 March. Kate, you’ve been involved in putting this together.

Kate: Yes, I have. There’s a great team of people have been working hard to bring not only the one-day, Rural Leaders Agribusiness Summit together, but also the Nuffield Triennial Conference together too.

We started planning this event back in 2020, but we were a casualty of Covid like many events. And so, we’re now looking forward to March when we can host our Summit. It’s going to be amazing to not only welcome some of our international guests who will be attending the as part of their involvement with the Nuffield Triennial, but also really looking forward to getting a broad and diverse range of New Zealand farmers, agribusiness and rural professionals along to hear our great line up speak at the Agribusiness Summit.

Bryan: Now, when we talked a while back, your [Nuffield] research was on the evolution of New Zealand farming into a more sustainable place and I guess that’s something that’s going to be a focus of the [Summit] day, isn’t it?

Challenges and opportunities in a fast-changing world.

Kate:  Yeah, it is. And it will probably be of interest to some of the listeners that we’ve chosen to theme our conference for the day ‘Forefront’.

The reason behind choosing Forefront was about not only getting in front of all the challenges that the primary sector are facing, but also looking at it through a lens of opportunity.

How can we be at the front of this change and find ways to innovate and take advantage of a changing world? I guess that’s then gone on to help us to create the speaker themes for the conference.

Summit day themes and speakers – Our World.

Kate:  We’ve split the day into three broad topic areas. The first is taking a more global picture. It’s called Our World. Here we’re talking about some of those big challenges in our natural environment.

We’ve got some speakers touching on climate change. Doctor Harry Clark will share his incredible breadth of knowledge [on climate change] with us.

We’ve got a speaker talking to us about the role of solar, particularly from a farming perspective – a woman by the name of Karin Stark. Karin and her husband farm in Australia. She’s done a lot of work using solar energy and developing solar panels within their farming business and how they integrate that more generally. So that’s going to be an interesting part of that first Our World theme.

Then we also have a speaker talking about the opportunity the sea brings and how we utilise our oceans as a resource and as an opportunity to grow our primary sector.

Summit day themes and speakers – Our People.

Kate:  Then we move into our second, which is Our People. That will look at consumer trends and trade. I guess we’ve seen a massive shift in international trends and how that’s changed over the last few years, particularly on the back of COVID and what other trends might emerge around the agrifood and the consumer side of things.

So, to help us to understand both the challenges and the opportunities there, we have Vengalis Vitalis who many of you will know as our Deputy Secretary of Trade here in New Zealand. He’ll be talking about a global view of trade from a New Zealand perspective.

We have Lain Jager joining us to talk about what the role of future food and genetic modification might mean for food production in New Zealand. Then we’ve also got Emma Parsons from Fonterra who’s going to be talking to us about what Fonterra see from that consumer trends and trade perspective. Already a great line-up of speakers.

Summit day themes and speakers – Our Future.

Kate:  Our last session for the day is called Our Future. We’re wanting to try to change that up a little bit. So, we’ve got four or five speakers who are going to talk for a shorter period of time – a little bit snappier – talking about all those opportunities around entrepreneurship, leadership, the future, social, economic and environmental wellbeing.

We have Traci Houpapa talking to us about future leadership and a Te Ao Maori perspective – and possible new business models. We have Angus Brown from Arepa, Mark McLeod Smith from Halter, and we also have Dr Ellen Nelson, who will be talking to us about the future of work.

I’ve just given you a big download of the programme! But it’s exciting to have a broad range of topics and people to be able to come together to look at our sector in a positive light. To take some motivation and opportunity to challenge what we’re doing, look for what’s new and the what next? for our sector.

Bryan:  It’s great that with the world opened up again, getting some of these global perspectives on the shared challenges that agriculture faces. Some of those people will be in the room. Sometimes these changing consumer perceptions, along with the ins-and-outs of trade deals and that sort of thing, sometimes is second hand knowledge to a lot of the agricultural community here – so it’s good to get a view from the ground, but a different ground.

Devry Boughner Vorwerk - Rural Leaders Agribusiness Summit Keynote Speaker.

Kate:  Exactly. I think it’s an integral part of what we do, but unless we’re actively doing it, it’s almost one of those back-end functions. We don’t always think about these things if we’re down on the farm driving our tractor or milking our cows.

To that point, our keynote speaker is a woman by the name of Devry Boughner Vorwerk. Devry is coming out to see us from the States and she has amazing background in terms of having been Chief Communications Officer and Global Head of Corporate Affairs at Cargill.

She has her own sustainability entrepreneurship business and is going to be talking big picture setting for us around international business and development. She’s going to be able to do an amazing job of setting the scene initially and then helping us to draw in all the pieces of the puzzle as we hear from our other speakers throughout the course of the day.

Bryan:  I did some reading on her earlier in the week and sounds like she’s going to bring some real amazing insight. I mean, Cargill is one of the biggest meat producers in the United States – and then she moved to, I think, Grubhub for a while, didn’t she?

Kate:  That’s my understanding as well. And then having done both that policy side of things and the international business, I’m really looking forward to hearing Devry speak. The fact that she’ll be able to join us in person is really a good outcome given only a few years ago we were having to cancel the Summit.

Bryan:  In that last session too, when we talk about challenges, quite rightly, I guess people often see that as cost and loss of opportunity. But in fact, there are people out there capitalising on meeting those challenges and there’s going to be some real-world examples of how you can do that.

Kate:  Listeners may have heard of Ellen Nelson through her role in helping to secure places for the Afghani refugees last year. Ellen has done a world of research into the way in which we work. She challenges us to think about can we look at the world with ‘can we work school hours’?

Ellen has some interesting insights on how we leverage a lot of our mums and dads who might want to actually be able to work different hours, and how do we do that within our farming business? So, a slightly different perspective, but one that is as applicable to agriculture as any other sector.

Open to farmers, growers, agribusiness professionals and anyone who cares about the future of food and fibre.

Bryan:   So, what sort of people are you hoping to attract?

Kate:  We’re open to all comers, but we’re keen to make sure that our on-the-ground farmers have the opportunity to attend. I guess one of the reasons we decided to make the Summit a one-day event was that we know how difficult it is for people to get off their farm for too long. We’re wanting our farmers to come. We’ve had a great number of registrations already, as you’d expect.

We’ve got a bunch of our agribusiness representatives from our food companies, from other consultancies, we’ve got bankers, we’ve got some of our more senior leaders from government organisations. A real cross section of our sector. I think that’s where we’re trying to go – that the more views and perspectives we can get in the room, the greater the conversation and the questions.

One of the key things that we wanted to be able to do through the Summit was to provide the platform for a safe and robust conversation, where when you break out from morning tea, you can pick up one of these interesting topics that we would have heard about, talk to some people about their views and get the conversation going.

So, trying to kickstart the conversations on some of these big topics.

Bryan:  And of course, everything will be kept on time, on track and on message from some pretty cool people running the show.

Bringing the Summit to life and the sector together.

Kate:  Yes, we have got Corin Dann, an experienced journalist most will probably have heard of through the National Program – on breakfast in the mornings. Corin has very kindly agreed to come and facilitate our sessions for the day. A big part of the sessions will be the panel discussions and the conversations.

At the end of the day, we’re going to have a wrap up session where we get Devry back on stage with our other guests and Corin, to have an in-depth conversation around what’s happening, what the future looks like and the opportunities.

[From] the back end, the chair of the Summit, Murray King, and a small committee of volunteers will all be working hard in the to make sure people are well fed and well-watered, and that everything is kept to time.

For those who haven’t been to an event at the Town Hall in Christchurch before, one of the highlights is always the food. They do a great job there of showcasing local produce – they try to support their local Canterbury growers. The food is also something that’s always good to look forward to in those events.

Bryan:  The building itself is something quite special. It’s such a wonderful piece of architecture.

Kate:  It is iconic, so it’s great.

Bryan:  And there’s a dinner.

The Rural Leaders Agribusiness Summit Dinner.

Kate:  Yes, we have a dinner that will be hosted after the Summit. So, there are still some tickets available for that, although they are selling out very fast. The dinner will allow people to come together and to take the conversation to that next step. We will also be joined at the dinner by Minister O’Connor, who is going to be speaking. And we have some evening entertainment from Te Radar.

Another exciting part of the Summit is that it will include our international Nuffield guests who are actually going to be here in New Zealand as part of a ten day conference – where we kick off on the Saturday or the Friday night actually, prior to the Summit. It’s a bit of a traveling trip from Canterbury all the way [down the South Island] and finishing in Queenstown the following weekend. So, it’ll be a great opportunity to connect with a wide audience from around the globe.

Bryan:  Excellent. Well, that sounds [like] something for everyone to think about attending. How do people go about getting tickets if they’re interested?

Kate:  Yeah, go and have a look on the Rural Leaders website. There’s a big headline that flashes up that says Forefront. Click on that to head to the registration page to attend the Summit and/or the Dinner.

Kellogg Phase One, Lincoln.

Today, 2023’s Programme One will complete their nine-day (eight-night) residential Phase One module, at Lincoln University.  

Phase One is referred to as ‘Leadership tools and industry contexts’. For those planning to participate in Programme Two (June start), the following summary breaks down what to expect:

  1.  Leadership skills and tools including personal and team styles and outcomes, design thinking and approaches, critical analysis tools. 
  2. Leadership applications of skills and tools in various situational contexts. 
  3. Leadership strategic contexts with specific focus on New Zealand Food and Fibre Sector strategies and leadership challenges. 

Some of the topics covered are:

  • The development of presentation skills, leadership skills, critical and design thinking and research skills. 
  • Break out meetings to discuss your project topic with the Academic Director. 
  • A team building day. 
  • A sector overview and strategic insights on governance, Maori agriculture, and rural communities. 
  • Panel discussions with Kellogg Alumni and a networking function. 

Key dates for the next intake – Kellogg Programme Two, Lincoln (13 June – 30 November).

Programme Two (K50), will mark fifty Kellogg cohorts since 1979. 

Applications for Programme Two, 2023 are currently open and will close on Sunday, 16 April 2023.

You can register your interest and access the Kellogg brochure below or apply at https://ruralleaders.co.nz/application-kellogg/. We encourage you to get your application in early. 

Phase One (Lincoln):  Tuesday 13 June – Wednesday 21 June 2023. 
Phase Two (Wellington): Monday 11 September – Friday 15 September 2023.
Phase Three (Lincoln): Monday 27 November – Thursday 30 November 2023. 

Feeling inspired? Download the brochure with more information:

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Leading industry players Fonterra and CLAAS get behind the 2023 Rural Leaders Agribusiness Summit.

Leading industry organisations have come together to support the 2023 Rural Leaders Agribusiness Summit and its bold aim to promote global vision, leadership and innovation.

The growing list of support for this fast-paced, one-day industry forum includes Platinum Sponsors Fonterra and CLAAS, and Gold Sponsors AGMARDTFMG and MPI.

“CLAAS welcomes and supports this important forum for sector professionals to share local and international knowledge on food and forage production solutions”, says Richard Wilson, Landpower Group Chief Executive Officer.

“Partnering with the Summit was a natural fit for us as we recognise that, alongside outstanding innovations in agricultural engineering, most important to us are our relationships with our customers and suppliers, developed over many years. We learn from each other and our customers. We are focused on gearing up our farmers to succeed”, says Richard Wilson.

Coming at a time when the fast-changing food and fibre sector is under increased pressure to adapt, the Summit will deliver an informative, inspiring and innovative day with practical and successful solutions to some of our toughest challenges.

Demonstrating the solutions shown to mitigate some of these challenges, the Summit, themed ‘Forefront’, will move past disruption, with local and global speakers, panellists, and delegates collaborating to discuss and debate the most topical agribusiness challenges globally and locally.

“As a Co-operative, it’s in our DNA to collaborate. We believe that by working with others we can overcome the toughest challenges our industry faces while maximising the opportunities to build more innovative and resilient businesses that contribute positively to society”, states Anna Taylor, Regional Manager, Fonterra.

“That’s what this event is all about. It provides a unique opportunity for the brightest minds in agribusiness to come together and share local and international case studies as well as brainstorm practical ideas for the future”, adds Anna Taylor.

While the one-day Summit stands on its own, it also forms part of the Nuffield Triennial Conference for international and national Nuffield alumni. The Conference is a nine-day agribusiness itinerary of travel through the South Island’s leading food and fibre operations – beginning in Christchurch with the Summit and ending in Queenstown.

Like the Triennial, the Summit seeks to play a key role in connecting sector leaders, producers and professionals with national and international peers.

Hosted by award-winning political journalist Corin Dann, the Summit features a stellar line-up of speakers that includes influential, global communicator and Keynote Speaker Devry Boughner Vorwerk.

Devry will speak on embracing change while balancing shareholder and stakeholder expectations – as well as outlining the mechanisms to succeed where geopolitical volatility, climate change and societal expectations are placing pressure on traditional business models.

The Summit is organised into three speaker streams. They are:

Our World – Our Natural Environment.

Speakers include: Harry Clark, Karin Stark, Tom Sturgess, Volker Knutzsch, followed by a panel including Dr. Solis Norton.

Our People – Consumer Trends and Trade.

Speakers include: Vangelis Vitalis, Lain Jager, Emma Parsons, followed by a panel including Anna Benny.

Our Future – Entrepreneurship and Leadership.

Speakers include: Traci Houpapa, Angus Brown, Mark McLeod-Smith, Dr Ellen Joan Nelson, also followed by a panel.

“While short and faced-paced, the Summit will be a quality-rich day for farmers and producers. It will explore meeting challenges and seeking opportunities for the sector while retaining the gentle balance of farming in a way that nurtures and supports the environment and remains profitable,” adds Richard Wilson.

Forefront is open to food and fibre sector professionals, producers and the general public. The Summit Dinner, with speaker Te Radar, is selling out fast.

Supported and sponsored by industry.

The 2023 Rural Leaders Agribusiness Summit has been made possible with the generous support of,

Platinum Sponsors – Fonterra and CLAAS.

Gold Sponsors – AGMARDT, FMG, and MPI.

Silver Sponsors – AgriHQ, PGG Wrightson Seeds, Tavendale and Partners, Ravensdown, Bayer, LIC, Ballance, Colliers, Cardrona Distillery, and MyFarm.

Bronze Sponsors – Barenbrug, Manawa Energy, Asure Quality, Pioneer, Ford Macauley, and OSPRI.

For more information on the 2023 Rural Leaders Agribusiness Summit visit, https://ruralleaders.co.nz/forefront/

Media Contact – Matt Hampton, Marketing and Communications Manager, The New Zealand Rural Leadership Trust, 0274 171 065, matthampton@ruralleaders.co.nzplayers

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