2026 Nuffield NZ Farming Scholarship. Apply by 17 August 2025. Read More...

Apply for 2026 Nuffield NZ Farming Scholarship by 17 August 2025. More details...

Farm business strategic planning: A sheep and beef perspective

Executive summary

Farming livestock in New Zealand is becoming increasingly exposed to global and national economic, social, environmental and regulatory trends. Going forward there is increasing pressure from the public and consumers to preserve or ideally improve soil health, water quality and biodiversity, while ensuring that the food we produce is safe and nutritious, animals are treated ethically, and we are reducing their greenhouse gas emissions. Pressure is building towards significant change from the current situation. Sheep and beef farming is not immune to this pressure. 

What will sheep and beef farming look like in 2050; what are the challenges and opportunities farm businesses and communities will face between then and now?

As a farming business, we need to look at where our farming operation is now and make some decisions about where we would like it to be in the future. We need to lift our level of awareness and contemplate how our farm might operate – what it might produce – we need a whole farm business strategy.

There needs to be a definitive “picture” and agreement of how the business owners view success. We then need look at how we best optimise the resources – land, people, animals and infrastructure to achieve that success.

Having a clearly defined business strategy acts like a road map in times of challenge and is an important tool for any business to navigate their way.

This research sets out to define what is strategy, it looks at a snapshot of how strategy or long-term planning is performed in sheep and beef farming businesses today. It makes suggestions as to the key components of strategic planning and proposes a basic template for businesses considering their long-term future.

The motivation to undertake this research assumes that better awareness of the future, and planning for the future is a positive action that will better enable individuals, communities and the wider farming industry to respond to change proactively. It will allow us to seize opportunities that may otherwise have been missed and to sense and manage threats in a more timely fashion.

One of the benefits of strategic planning is a shift in mindset away from issue-specific discussions towards more holistic and long-term planning around the future of farming. With increased awareness and longer term thinking I believe that our industry can evolve and thrive under the care of future generations.

Anna Nelson

Stepping up to take a step back.

Executive summary

“It’s time I got out of the cowshed. What is the best way to do this?”
Questions similar to this have often come up in my conversations with farmers. The information available tends to be fragmented, focuses on processes and procedures, and more often refers to family succession. While this information is relevant, more targeted information specific to farm owners employing sharemilkers for the first time is harder to find. 

I undertook a literature review focusing on effective leadership in general then I refined my reading to specifically focus on leadership and governance in farming situations.

To gain an understanding of the topic from different perspectives, I carried out 9 semi- structured interviews, with three rural professionals, three dairy farm owners and three sharemilkers. I used the qualitative research method of thematic analysis to identify common themes that were identified as important for a successful change in a farming business structure.

As a result of reading relevant literature on leadership, and interviewing farmers and rural professionals who have experienced transitional farming situations, I believe there are four steps to consider before making such a change to your farming business.

The first step involves taking the time to consider why you want to take a step back and what life is going to look like once you have.

The second step is choosing the right people, who share in your vision, to become part of your farming business. It came through clearly in the interviews that attitude and compatibility are the very important.

Step three is about building a working relationship that is collaborative and long lasting. The ability to see things from the other person’s perspective and strong communication skills develops trust which then helps to facilitate the difficult task of delegating decision making.

The final step covers the advice, training, policies and procedures that are vital to ensuring clarity of roles and a smooth transition from day to day farm management to a governance role.

In my opinion to take a step back you need to step up. This involves becoming an effective leader and being surrounded by good people who share your vision.

Shirley Kissick

What is the most profitable way to harvest asparagus in New Zealand.

Executive summary

As a relatively new asparagus grower, in the Waikato region of New Zealand, I am interested in exploring opportunities within this industry. The harvesting costs in an asparagus business are a significant portion of the total expenditure, so any efficiency gains would provide a direct contribution to profitability. 

There are currently several different methods for harvesting asparagus, all of which involve manual picking of the spears. This project looked at which of the current methods was the most profitable for the New Zealand asparagus industry. Variations include paying staff a ‘per hour’ rate, a ‘per kg’ rate, or combinations of both. Picking methods vary from individuals walking along a row in their own time, harvesting into a bin or container carried on their person; to a team of pickers walking behind a tractor with a 20 metre boom, loaded with crates that they place the spears into as they pick.

The highly manual nature of the harvesting raised the question of what automation options have been considered or attempted in the past, as well as what the potential for this may be in the future.

The interviews held with existing asparagus growers provided a wealth of information regarding the picking process, as well as the potential for automation. The lowest cost system currently in use amongst the interviewees involves paying the pickers $0.87/kg through the entire season. The next lowest cost involved paying pickers a ‘per kg’ rate that varied from $0.85/kg at the start of the season, through to $1.20/kg at the end of the season when volumes were lower. The most costly system paid the pickers $18.00/hr, plus a $0.20/kg bonus for all ‘Class One’ graded asparagus. These costs were adjusted to reflect the wastage through the grading process, and therefore provide a more accurate actual cost per kilogram of saleable product. The results then saw the lowest net cost at $1.31/kg.

Although this assessment clearly showed the lowest cost, the determination of their relative profitability from a long term perspective was much more subjective. This was because each business had a number of unique considerations to incorporate into their decision making process around harvesting costs, for example the age and productivity of a block, access to labour and the typical profile of the labourers. The interviewee’s perspective on the potential for automation was explored and their opinions varied widely, from highly unlikely to occur, to highly likely to occur.

The potential for further study regarding innovative harvesting techniques, by incorporating automation, is significant. The challenge will be in balancing the needs of the growers for a cost effective and easy to use solution, with the research and development costs required to provide that as an appropriate solution.

Tim van de Molen

Improving Maori capability to make decisions for the development of Maori land.

Natasha Clarke-Nathan Kellogg report image

Executive Summary

This report outlines research conducted to identify how Maori decision making capability can be improved to increase the development of Maori land and to recommend ways to support that capability.

The research identifies how historical Maori decision making frameworks enabled Maori to develop their land collectively as a tribal people. It describes the key differences of historical frameworks to the current legislative Maori Land Trust frameworks provided in the Te Ture Whenua Maori Land Act 1997 and the constraints to progressing Maori land development.

The research highlights that historically Maori worked collectively as inter-dependents and how legislative frameworks that today promote individualism, have disbanded this collective ability. Individualism is established with the appointment of trustees who to some degree act independently on behalf of their land owners. The research identifies this as a key deferent to the development of land. The handing over of authority and decision making from the owners to trustees presents a risk or threat to the owners. This has contributed in the loss of Maori land development.

The results of the data analysed and tests of additional processes and thinking techniques present opportunities to reinstate the collectivised approach to developing land as Maori practiced historically – pre European contact.

The report finds that the application of additional processes can improve land owner participation and the application of thinking techniques can mobilize the development of Maori land and encourage new styles of thinking for Maori.

The recommendations of the report are for further testing and refinement of the process and for the process to be tested in other sectors (outside Primary Industries).