Tourism: the potential for the South Waikato

The district lies approximately 60 kms southeast of Hamilton, and encompasses three towns. Tirau, in the north (closest to Hamilton), Putaruru about 12 kms south of Tirau, and Tokoroa another 20 km south. Traffic volumes (see Table Traffic Volumes in South Waikato District) for the main state highways which traverse the district are very heavy. In particular, State highway 1 which has between 6000 – 7000 vehicles per day. Other feeder routes are also quite heavily trafficed. Much of this traffic is flowing through the three townships – Tirau, Putaruru and Tokoroa. It was for this reason that there would seem to be potential in pursuing tourist and travelling public oriented business activities, to service their needs. Many people are doing just this. Are there further opportunities?