The Dairying Research Corporation (DRC) was established as a joint venture between the New Zealand Dairy Board (NZDB) and AgResearch in December 1990 to provide on-farm dairy Research and Development. DRC leads the New Zealand Dairy Board’s national programme for on-farm Research and Development. Providing extension activities and working with extension officers to ensure that research is delivered effectively is an important part of this programme. Currently, DRC undertakes its extension activities using a mixture of communication mediums. These include field days, conferences, industry magazine articles, Internet usage, scientific publications, newspapers and the Consulting Officer Service. The aim of this study was to examine the transfer of DRC research information from the researchers through to the target audience and to identify improvements for the information transfer process in future.
Information transfer of dairy farm production research
Download and read the full report here:
Grow. Advance. Lead.
Do the Kellogg Rural Leadership Programme.
More Kellogg reports:
2025 The Organic Sector With No More GE Free
This report by Matt Scarf investigates how ending NZ’s GE-Free status could affect the organic sector, threatening premiums, trust, and growth, while recommendations include clear ...
Read More →
2024 The performance psychology of elite Canterbury sheep and beef farmers
This paper investigates whether the use of Sports Psychology tools could be that one percent advantage, what the most applicable tools are and how they ...
Read More →
2025 Exploring the Future of Agritourism in New Zealand
Exploring agritourism as a way for farmers to boost resilience amid inflation, environmental pressure and price volatility through income diversification.
Read More →